Page 3 - CYPHER CAPITAL PR REPORT - NOVEMBER 2023_Neat
P. 3

PR REPORT


                                           Cypher Capital





                                             November 2023





                 1 Press Release was issued for Cypher Capital
                 1 Opinion piece was made for Cypher Capital.

                 2 Content Development were made for Cypher Capital.

                 The Press Release was sent to all local, Pan Arab English and Arabic publications.


                 TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.

                 Arabic Total                                                      AED                              103,400

                  *Arabic Total Value of Spend 1:4                     AED                              413,600

                 English Total                                                        AED                                58,600

                  *English Total Value of Spend 1:4                    AED                              234,400

                  TOTAL                                                AED                              648,000


                 *This calculation is based on the principle that editorial has four times the value of paid-for
                 advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
                 is four times more than paid-for advertising.











                                TELEPHONE: +971 4 4562888     P.O.BOX: 500266           E-MAIL: business@orientplanet.com
                                FAX: +971 4 4549528           Dubai, United Arab Emirates   WEBSITE: www.orientplanet.com
   1   2   3   4   5   6   7   8