Page 14 - GAS PR REPORT - July 2024

News Report

UAE Olympic House in Paris welcomes global audience and

presents the country’s rich heritage

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31 July 2024- As the Olympic Games 2024 kicked off last Friday, 26 July 2024, the first-ever
UAE Olympic House has been attracting a global audience in Paris.

His Excellency Ghanem Mubarak Al Hajeri, Director General of the General Authority for

Sports, said after participating in the opening tour of the UAE Olympic House: “This significant
event emphasises the country’s unwavering commitment to the values of the Olympic
movement. It additionally shows the keen interest of our wise leadership in sports, making it a
central part of the UAE's future vision. It underscores the dedication and commitment of the
sports sector towards securing more sports and athletic achievements, as well as fostering global

engagement”.

“Despite its simplicity, the concept of establishing the UAE Olympic House is exceptional in

terms of its goals and impact. In just a few days, it has made significant contributions, enhancing
the leadership’s efforts to foster communication and forge strategic connections with countries
around the world to exchange culture, share ideas and aspirations, as well as achieve shared
objectives at all levels, in addition to encouraging dialogue through sports”, He added.

On the sidelines of the Paris 2024 Olympics, the doors of the Emirati Olympic House were
opened to visitors to experience Emirati culture linked to heritage, authenticity, and national
identity. Guests, by touring the house, get an authentic Emirati experience through which they
can live the details of Emirati culture and heritage, reflecting the spirit of innovation and
hospitality that represents the Emirati people.

A visit to this house takes you on a journey into the depths of Emirati culture in a different way

through 8 interactive areas, including "Al-Sikka" (the starting place), "Al-Majlis" (the
welcoming place), "Al-Liwan" (the communication place), "Al-Midan" (the movement place),
and "Al-Hawa" (the play place), where each area provides unique experiences for visitors
through augmented reality and digital interactions. There is also the "Earth" space, where visitors
can taste coffee and its flavours prepared by the sons and daughters of the UAE from the children
of Zayed.