Page 851 - Royal Liverpool Philharmonic Coverage Book 2023-24
P. 851

on BBC radio and edited versions of the finals on BBC TV but apart from that
               it was just taking place in Leeds and quite frankly, the audiences for the

               competition apart from the final were really quite small.



               “So as a priority we really felt we wanted to take it out to the world, make it
               much more outward-facing. With in in mind, we arranged for it to be live

               streamed through medici.tv. In the competition in 2018 we had audience
               figures of 1.2 million, in 2021 that went up to 5.8 million on multiple

               platforms. We are also now streaming through to China and 150 countries

               worldwide.”







































               The finalists in the Leeds International Piano Competition 2024.
               From left, Kai-Min Chang, Jaeden Izik-Dzurko, Junyan Chen,
               Khanh Nhi Luong and Julian Trevelyan. Picture: Frances Marshall



               With the longer-term in mind, a series of “career-enhancing” activities

               called Competitor-Plus have been tailored for those taking part. A
               substantially increased prize package includes a record contract and

               guaranteed concert tours.
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