Page 21 - Fluid Rx Diagnostics POP Magazine

FEATURE
SEPTEMBER / OCTOBER 2014 || FIXED OPS MAGAZINE
FEATURE
SEPTEMBER / OCTOBER 2014 || FIXED OPS MAGAZINE
THE BLOOD TYPE AND VITAL
THE BLOOD TYPE AND VITAL SIGNS OF POWER STEERING
SIGNS OF POWER STEERING FLUIDS
The latest trend in the automaker’s marketing arsenal is “Lifetime Fluids.” While this sounds great to consumers,
The latest trend in the automaker’s it comes at the detriment of dealership
marketing arsenal is “Lifetime Fluids.” Fixed Operations business and presents
While this sounds great to consumers, an obstacle to providing proper uid
it comes at the detriment of dealership maintenance for our patrons.
Fixed Operations business and presents
an obstacle to providing proper uid The cold hard fact is that nothing lasts
maintenance for our patrons. forever – especially vital uids that are
subjected to extreme conditions and
The cold hard fact is that nothing lasts temperatures. While great strides have
forever – especially vital uids that are been made to improve the performance
subjected to extreme conditions and and service life of lubricants and the
temperatures. While great strides have various uids that are essential to the
been made to improve the performance health, longevity and safety of every
and service life of lubricants and the modern vehicle (such as power steering
various uids that are essential to the uid), there’s little evidence to suggest
health, longevity and safety of every that a new uid alchemy exists that can
modern vehicle (such as power steering extend a uid’s lifecycle inde nitely.
uid), there’s little evidence to suggest
that a new uid alchemy exists that can (Perhaps the closest thing we have to
extend a uid’s lifecycle inde nitely. a modern-day “lifetime uid” is cool-
ant / antifreeze. In most cases, it’s good
(Perhaps the closest thing we have to for 100,000 miles or more. Consider-
a modern-day “lifetime uid” is cool- ing today’s operating environment and
ant / antifreeze. In most cases, it’s good demands, the same cannot be said for
for 100,000 miles or more. Consider- brake, power steering or transmission
ing today’s operating environment and uids.)
demands, the same cannot be said for brake, power steering or transmission uids.)
p. 24
p. 24
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FLUIDS
WHY AND WHEN THEY SHOULD BE SERVICED
WHY AND WHEN THEY SHOULD BE SERVICED
BY RON MCELROY
BY RON MCELROY