Page 68 - Print 21 Sep-Oct 2019

PrintEx
Screen inkjet
label press star of Jet stand
PRINT21 PANEL: Screen is one of the print industry’s heavyweight innovators, and the new L350 UV+ is the latest evidence of the company’s commitment to progress, with 60m a minute and a new special blue ink to excite brands and printers alike.
HOT PICK: Screen L350UV+
The Screen L350UV+ inkjet label press starred on Screen and Jet Technologies’ joint stand.
one of the highest uptime capabilities of any digital press in the market, at more than ninety per cent uptime.”
Samples of Screen’s new blue ink, released worldwide in June, were available for customers to view on the stand.
Scott said, “Of all countries that stand to benefit from the introduction of special blue to the L350UV+’s inkset, Australia and New Zealand are sure to appreciate it most. With our blue skies and oceans, we are attuned
to pure, rich blues. “All packaging designers know that brilliant colours sell products
off the shelves and dull colours have less appeal. The new blue ink for the L350UV+
is a welcome addition to the range, it will be a hit with label and packaging producers in Australia and New Zealand.”
Also on the Jet stand was the European- made Quick 54 celloglazing machine, which Malki said is well-priced and easy to use.
“The Quick 54 is the perfect machine to laminate our innovative range of celloglazing films to your print.
“The focus in 2019 has been on textured films, with our Soft Touch Range of clear, delustred silver, delustred gold, and black widely used.
“Our newly launched Rough Touch provides the opposite, a gritty texture, proving difficult to put down once the product is in your hands,” said Malki. 21
(From left) Yukiyoshi Tanaka, Jack Malki, and Peter Scott receive the Print21
Hot Pick from Jake Nelson at PrintEx.
The press on display featured its orange ink option, and the chill roller.
According to Jack Malki, director of Jet Technologies, the narrow-web press has
a wealth of applications. “Calling it just a label press is a disservice – it can do so much more,” said Malki.
Peter Scott, managing director of Screen GP Australia, said, “People came to have
a look at the quality, the sixty metres per minute productivity, the fact that we can run different materials and widths,” he said. “We wanted to give customers a good overview
of the machine, its automatic cleaning capabilities, and why it is renowned as having
XMPie enables online stores for printers
HOT PICK: PersonalEffect StoreFlow
PRINT21 PANEL: Creating websites for customers is a new business for printers looking to expand their offerings. XMPie has always been at the forefront of the web-to-print software revolution, and its latest version of StoreFlow delivers even better tools
to printers looking towards the future. The XMPie personalisation platform stands out in its ability to deliver robust online printing stores for businesses with little or no programming experience. Adding extra functionality, featured product areas, bespoke pages
(like FAQs), personalised product recommendations, and more is now standard operational procedure.
Congratulations: Ayelet Szabo-Melamed, global vice president (left), and Enda Kavenagh, sales manager APJ, receive the Hot Pick for PersonalEffect StoreFlow from Patrick Howard, Print21
68 Print21 SEPTEMBER/OCTOBER 2019
XMPie makes the claim that its updated web-to-print technology, PersonalEffect StoreFlow, is
not just a new version of the company’s popular software but heralds
an entirely new way of working for printers. The uStore NG technology allows for the rapid creation, deployment, and maintenance of ecommerce sites and marketing portals.
At PrintEx, Enda Kavenagh, sales manager Asia Pacific Japan, and Ayelet Szabo-Melamed, vice president who flew in from Israel, hosted the XMPie Innovation Lunch & Learn Event on the second
day to showcase the new features of the latest version. A good roll-up of printing professionals from a wide spectrum of print providers, testified to the abiding interest in XMPie’s solutions, with an emphasis on the latest iteration of StoreFlow.
A notable feature of the software is its modularity and flexibility, where printers
self-host the software, which means they
are in control. They can add as many stores
as required for as many clients or projects
as they want. Importantly, when they own the software there is no additional cost per product or store, it simply becomes part of the print eco-system, and ensures optimal JDF job ticketing, delivery, and MIS integration.
It is not just a web-to-print product. StoreFlow is an eCommerce software, built on top of XMPie's award-winning platform for personalisation, and omnichannel campaign automation. The opportunities go way beyond just selling customisable print online.
End-users can easily upload and order their own static documents, or select and order variable documents from a storefront catalogue. Both variable and static pages can also be used within the same document, enabling a rich set of products from flyers and brochures to booklets.
All in all, a worthy Hot Pick. 21