Page 15 - AdNews magazine Mar-Apr-May 2023
P. 15
www.adnews.com.au 15
A record year, outperforming
the market, doubling staff
and revenue, producing 135 campaigns. “The unparalleled results demonstrate the agency’s obsessive focus on the lost art
of media planning and proper channel implementation.” Hatched
achieved 100% client retention. “Many agencies over rely on TV and outdoor, even when target audiences are elsewhere, but Hatched has spearheaded a digital-first strategy that has proven more effective at reaching key goals.”
“Half Dome set out at the start of the financial year with growth in mind and took the approach of investing heavily in the business to support this. This meant bringing in senior talent and rebuilding processes from the ground up, moving quickly to become a more mature and
professionally run outfit that was ready to take opportunities as they were presented over the next 12 months. Our services grew from Digital Only, to Full Service via the acquisition and integration of Consumedia (a traditional
media agency).”
Hatched
Half Dome
