Page 4 - ADNews magazine March-April 2022

Editor
Chris Pash
(02) 9213 8284 chrispash@yaffa.com.au
Journalist
Mariam Cheik-Hussein
(02) 9213 8240 mariam@yaffa.com.au
National sales manager
Paul Carroll
(02) 9213 8288 paulcarroll@yaffa.com.au
Business development
manager — sponsorship
Amanda Wilson
(02) 9213 8292 amandawilson@yaffa.com.au
Publisher
Assia Benmedjdoub
(02) 9281 2333 assia@yaffa.com.au
44MEET THE TEAM
Yahoo has been boosting its local team amid a series of changes. We sit down with regional leader Paul Sigaloff.
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Published monthly by Yaffa Media Pty Ltd | ACN 54 002 699 354 | 17-21 Bellevue Street, Surry Hills NSW 2010. All mail to GPO Box 606, Sydney NSW 2001 Australia. Founded in 1928.
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© Yaffa Media 2018. All rights reserved. No part of this magazine may be reproduced without the written permission of the copyright holder. ISSN 0814-6942
Managing director
Tracy Yaffa
Advertising production
Michelle Liebenberg
(02) 9213 8301 michelleliebenberg@yaffa.com.au
Marketing manager
Lucy Yaffa
(02) 9213 8245 lucyyaffa@yaffa.com.au
Digital manager
Anthony Peet
(02) 9213 8336
Group production manager
Matthew Gunn
(02) 9213 8210
Senior Designer
Stéphanie Blandin de Chalain
37 ANALOGFOLK The global creative agency’s Matt Robinson, partner and managing director.
10THE TALENT WAR
Is it the Great Resignation or the Great Reassessment? The way we work, and how agencies and staff interact, has been shredded.