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Cover Story: Best in Class Ultrasound
Nursing:
System Now Available in South Florida
The Most Trusted Profession
Continued from page 1 sound system is a critical attribute.
When speaking with ultrasound BY CAROL NEWMAN
will automatically optimize relevant
Doppler parameters with no user interac- experts, adds Diaz, "we hear time and time
tion and all those parameters, including again that as patients get larger, we are A recent Gallup poll found
the scale, can be adjusted in post-process- challenged to get reliable and diagnostic that nursing is considered to
ing. images in an ergonomic and economic be the most trusted profes-
“Think about that crying pediatric way. The deeper the ultrasound signal sion. Nurses earn a record
patient or ICU patient on a ventilator and needs to penetrate, the more attenuation 89% very high/high score for
you can only acquire a few waveforms,” occurs resulting in image quality degrada- their honesty and ethics, and
says Diaz. “This allows you to optimize in tion and often results in inconclusive for patients, that’s important.
post processing for the first time instead of results or repeat exams, sometimes in When you’re not feeling well,
having to reacquire that challenging view.” another modality.” you can be at your most vul-
Med-Lab has been an Advanced Partner To address this challenge, Siemens nerable. While the doctor cre-
of Siemens Healthineers in South Florida designed the industry exclusive Deep ates the plan for recovery, it’s
since 1967. Their story begins in Cuba, Abdominal Transducer (DAX) to increase often nurses who carry it out.
where Saul Diaz Sr., Lucas’ great grandfa- diagnostic confidence for patient popula- Nurses also have more personal and more frequent interaction with patients than
ther, started the company to provide med- tions often limited by traditional ultra- any other healthcare provider.
ical supplies to health care providers. sound technology. With its powerful archi- If you ask a nurse why they chose the profession, many will tell you it’s more
“He started this company back when tecture and patented DAX, the ACUSON than a job, it’s a calling. They’re born caregivers and are naturally driven to build
exploratory surgery was standard,” he Sequoia can image up to 40cm allowing trust with their patients. Looking at their general characteristics, here are three
says. “Most of what was sold then were clinicians to confidently image high BMI reasons why nurses are so well regarded and respected.
surgical instruments. But when diagnostic patients.
imaging was introduced in Cuba, he start- “In a collective effort to reduce operator Bedside Manner
ed getting into X-ray technologies. As a stress and help eliminate long-term Nurses are at the patient’s bedside more than doctors, and they put the patient’s
family, we have always been interested in ergonomic injuries, Siemens Healthineers needs and feelings first. They also strive to make the encounter personal, using
technologies that bring less invasive diag- hosted 170 workshops with nearly 600 the patient’s name, maintaining eye contact, and listening. Nurses also deal with
nosis and treatment solutions to providers ultrasound users to create a platform patients when they may be stressed or emotional. They recognize that the reac-
and patients.” designed by the user, for the user. In an tions they may face are not directed at them, and they maintain their profession-
When the business was rebooted in effort to validate the usability design of the alism and their compassion.
Miami following the Cuban revolution, it Sequoia, we sought a third-party evalua-
started with the second generation of the tion to put the ACUSON Sequoia to the Time
Diaz family with an emphasis on diagnos- test with other leading manufacturers,” Nurses really get to know their patients. Because nurses spend a lot of time
tic imaging. Today, the company is owned says Diaz. “In this third-party study, ACU- with patients—much more than any other healthcare provider, they have a
and operated by the fourth generation, SON Sequoia rated #1 in ease of use and chance to get to know their patients. Their friendly face is often the first one they
including Lucas and his two cousins. 82% of the study participants preferred the see at the hospital or doctor’s office during the course of care. Patients often trust
“We really love to put people above ACUSON Sequoia.” the person who is always there. And nurses are always available around the
transactions,” says Diaz. “I watched my This is an exciting time for the ACUSON clock, ready to help.
father for many years put our customers’ Sequoia, notes Diaz.
needs above profits and he always said to “Powerful automation in each major Caring
cater to the customer because the money mode helps to reduce variability amongst Patients know that nurses care because it is demonstrated in every interaction.
will come around. A loyal customer will users and improve image quality with no If a patient needs a blanket or a glass of water, the nurse is the one who will
help to sustain our business. We are user interaction,” he says. “Remember, respond. If a patient has a question about their treatment, medication or needs
focused on helping customers of every size ease of use not only pertains to the control help moving about, the nurse is there for them … to find answers to their ques-
increase efficiency, decrease costs, and panel, but also the ease and ergonomics of tions and get them what they need. Nurses also tend to the patient’s family,
enhance patient care.” acquiring images. ACUSON Sequoia is answering questions and helping interpret what the doctor is saying. Caring
He notes that Med-Lab does this ushering in a new era in ultrasound imag- throughout the day builds a relationship and a level of trust.
through a commitment to being the ing.” When a patient experiences a strong level of care, it can lead to the type of trust
experts and the best engineers. “We pride “Being a new platform built from the displayed in the results of the Gallup poll. If you’re driven to help people and are
ourselves in our expertise and focusing on ground up, the ACUSON Sequoia has the considering a career in this rewarding field, Fortis College in Cutler Bay can help
customer service as we continue to adapt advantage of being early in its product life- put you on the path. Fortis offers a variety of programs including an Associate
to the changes in the medical imaging cycle,” he says. “This helps to maximize Degree in Nursing, Practical Nursing, Medical Assisting and Medical Assisting
industry,” says Diaz. return on investment as there will be a with Basic X-ray Operation.
Ultrasound is unique as it truly relies on pathway of sustained innovation and
the user’s ability to utilize the ultrasound upgradability for years to come.” Call today at (786) 345-5300 to speak to one of the Fortis
system to its maximum potential. career counselors and learn which program is right for you.
Therefore, an intuitive easy-to-use ultra- For more information, visit med-lab.com.
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