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What Do Healthcare Executives Say
About Digital Transformation?
For healthcare execu- personalize a patient’s treat-
tives, the pandemic pushed ment, so too should you per-
digital transformation into sonalize the delivery of their
overdrive. care. Meet patients where
According to BDO’s 2021 they are, whether that’s
Healthcare Digital Trans - through a mobile app, video
for mation Survey, as a call, phone call or in-person
result of the events of 2020, visit.
60% of healthcare organi-
zations are adding new dig- More opportunities
ital projects and 42% are for data analytics
accelerating some or all While data analytics has
existing digital transforma- BY STEPHEN SHILL become the new digital
tion plans. The message is frontier in healthcare, many
clear: the future of health- healthcare organizations are
care is digital. only on step one of their data analytics
Check out the key findings from our journey: collecting massive amounts of
survey to see how healthcare leaders are data. To turn that data into actionable
leveraging technology to drive growth insights, they’ll need to invest in analyt-
and improve care. ics. 39% of respondents are using data
analytics primarily for real-time report-
Telehealth’s time to shine ing and only 24% are using advanced
The pandemic forced many healthcare analytics, including forecasting and pre-
organizations to rely on telehealth for dictive models. Furthermore, over a We’re delighted to
routine care. While organizations with quarter (28%) said insights are in a dash-
strong telehealth capabilities were at an board that few can access. welcome
advantage at the start, by now, most Organizations should prioritize gather-
organizations have realized that tele- ing insights from data related to the
health isn’t going away, and they need to financial and operational health of their
continue to invest in their capabilities to business, in addition to clinician per- Mislen S. Bauer, M.D.
grow their business. Almost half (46%) of formance and patient experience. Board-certified in Pediatrics and
respondents said they’re not comfortable Embedding data-driven decision making
with telehealth technology, suggesting into the foundation of your organization Clinical Genetics and Metabolism
organizations will need to invest in is crucial to fostering resilience, increas-
upskilling their workforce. And while ing transparency and maximizing oppor-
69% of respondents say their technology tunities for growth.
infrastructure is aligned with their tele-
health needs, just 38% said their tele- Healthcare’s digital transforma-
health platform offers secure, private and tion, now and in the future
compliant communication channels— The acceleration of digital transforma-
something organizations should address tion in healthcare is far from over, and
proactively as the future of telehealth reg- changes made during the pandemic aren’t
ulation is still in flux. going away. Telehealth, the digital patient
Now is a good time for healthcare experience and data analytics will contin-
organizations to evaluate the telehealth ue to play increasingly important roles in
platform they’re using, understand their the healthcare of tomorrow. Healthcare
current capabilities and goals, and create organizations need to ensure they’re
a robust, comprehensive strategy to sup- making the right strategic investments to
port their ideal telehealth end-state. adequately prepare themselves for the
future. Otherwise, they may find they’re
Patient experience becomes behind the curve in more ways than one.
a priority Want to learn more? Be sure to read the In addition to her clinical practice
Unsurprisingly, over a quarter of full survey report at bdo.com for deeper
respondents cited patient experience as insights into healthcare’s digital future. and research responsibilities,
their top digital priority. To that end,
many healthcare organizations are pursu- Stephen Shill is Partner, Global and Dr. Bauer serves as Director of both
ing a “digital front door” strategy, allow- National Leader
ing patients to make appointments, at The BDO Center for Healthcare the Neurofibromatosis Center
check their medical records and pay bills Excellence & Innovation.
online. However, not every patient is and the Craniofacial Center
comfortable using patient portals or Contact: at Nicklaus Children’s Hospital.
other digital messaging systems to man- Alfredo Cepero, Managing Partner
age their care. There is no one-size-fits- 305-420-8006/ acepero@bdo.com
all approach to healthcare, and it’s impor-
tant to keep that in mind when designing Angelo Pirozzi, Partner
the patient experience. Just as you would 646-520-2870 / apirozzi@bdo.com
K K
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