Page 2 - Cannabis News Florida October 2019
P. 2

The new
                                                                                                                             measur   ed-dose
                                                                                                                          inhalable system for
                                                                                                                           medical cannabis
               UK Company Creates Alternative to Cannabis Oil

                       Vapes; Establishes Office in South Florida




               BY DANIEL CASCIATO

          As a UK-based company, Liberty Herbal
        Technologies would like to reduce the risk
        for cannabis inhalation, more precise,
        simpler and sustainable for all patients
        and consumers of cannabis. That’s why
        the company created hapac®, a unique
        dry-vaping system that consists of ready                                                                         Ready to use filter-papper
        to use filter-paper packs (or sachets) of                                                                        packs of pre-ground
        pre-ground cannabis flower, specially                                                                            cannabis flower, specially
        designed for use in a simple, affordable,                                                                        designed for use in ourr
        but highly effective dry-herb vaporizer                                                                          simple, affordable vapporiser.
        device. The eco-friendly hapac®, sachets                                                                         •  Natural - not processed /
        are made of specially engineered paper     Simon Rucker           Mark Waterfield        Domenico Ventura          no oils or solvents
        made from natural fibers, so after use they
        can be safely composted.             uct that should heal people mostly   launched its full marketing mix in Italy’s   • Full spectrum  cannabinoids
          Liberty Herbal Technologies was found-  smoked?                        burgeoning ‘low THC cannabis’ (aka        & terpenes
        ed by Simon Rucker, Mark Waterfield, and   “We were aware of the many toxicants   hemp) market.                  • More sustainable - noo
        Domenico Ventura who worked together   produced by combustion so we thought   “We are having positive responses from   plastic packaging
        at British American Tobacco (BAT), in the   that the sort of ‘heat-not-burn’ system we   consumers who made repeat purchases
        area of ‘Next Generation’ vaping products.   were developing would be a really relevant   and we are receiving daily requests from
        In July 2016, Rucker reached out to both   innovation for cannabis consumers” he   consumers in other countries who would   For more info: www.hapac.tech
        Ventura and Waterfield with the intention   adds.                                 Continued on following page 44  Or email: dom@hapac.techh
        to form a company to develop and launch   The result was hapac®, which stands
        an innovative ‘heat not burn’ vaping prod-  for ‘herb and paper anti combustion.’ The
        uct for tobacco users.               reason for anti-combustion is because
          “At that time, I was in contact with   combustion or burning , which occurs at
        another ex-BAT colleague and friend   1652 °F when a cigarette/ cannabis is
        based in Seattle who was developing dis-  smoked creates significant quantities of
        posable e-cigs containing cannabis con-  toxins in the smoke. There is no combus-
        centrates,” says Ventura, CEO and    tion when a product is vaporized and
        Marketing Director for Liberty.      heated to 410 °F. The effect of vaporizing
          This friend’s many stories about the   the cannabis rather than smoking it, is
        benefits of cannabis, its applications and   estimated to very significantly reduces the
        the challenges involved in establishing the   toxins produced, by some 80%.
        rights to commercialize a product that   “The hapac® system removes all the
        worked for patients with some difficult   mess, fuss and fiddle normally associated
        conditions got Ventura and his partners   with dry-herb vaporizers and makes
        interested in cannabis.              vaporizing a measured dose of cannabis
          “We researched the cannabis market,   flower simple, convenient and consis-
        the consumer dynamics and we found it   tent,” says Ventura.
        fascinating not only for the growing trend   “Our first trip to Seattle in December
        of this category but also for the curative   2016 to test with consumers the first
        and healing properties of the plant,”   crude hapac® prototypes gave us the con-
        Ventura says.                        fidence to continue the development.”
          One pivotal question came up during   The company worked hard to get
        these talks, Ventura recalls. Why is a prod-  hapac®to market and this past January, it





                       Cannabis News Florida

                               Hummer Wrap


                                  COURTESY OF
















         Cannabis News Florida                                                                          cannabisnewsflorida.com                                                             October 2019                          47
   1   2   3   4   5   6   7