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The new
measur ed-dose
inhalable system for
medical cannabis
UK Company Creates Alternative to Cannabis Oil
Vapes; Establishes Office in South Florida
BY DANIEL CASCIATO
As a UK-based company, Liberty Herbal
Technologies would like to reduce the risk
for cannabis inhalation, more precise,
simpler and sustainable for all patients
and consumers of cannabis. That’s why
the company created hapac®, a unique
dry-vaping system that consists of ready Ready to use filter-papper
to use filter-paper packs (or sachets) of packs of pre-ground
pre-ground cannabis flower, specially cannabis flower, specially
designed for use in a simple, affordable, designed for use in ourr
but highly effective dry-herb vaporizer simple, affordable vapporiser.
device. The eco-friendly hapac®, sachets • Natural - not processed /
are made of specially engineered paper Simon Rucker Mark Waterfield Domenico Ventura no oils or solvents
made from natural fibers, so after use they
can be safely composted. uct that should heal people mostly launched its full marketing mix in Italy’s • Full spectrum cannabinoids
Liberty Herbal Technologies was found- smoked? burgeoning ‘low THC cannabis’ (aka & terpenes
ed by Simon Rucker, Mark Waterfield, and “We were aware of the many toxicants hemp) market. • More sustainable - noo
Domenico Ventura who worked together produced by combustion so we thought “We are having positive responses from plastic packaging
at British American Tobacco (BAT), in the that the sort of ‘heat-not-burn’ system we consumers who made repeat purchases
area of ‘Next Generation’ vaping products. were developing would be a really relevant and we are receiving daily requests from
In July 2016, Rucker reached out to both innovation for cannabis consumers” he consumers in other countries who would For more info: www.hapac.tech
Ventura and Waterfield with the intention adds. Continued on following page 44 Or email: dom@hapac.techh
to form a company to develop and launch The result was hapac®, which stands
an innovative ‘heat not burn’ vaping prod- for ‘herb and paper anti combustion.’ The
uct for tobacco users. reason for anti-combustion is because
“At that time, I was in contact with combustion or burning , which occurs at
another ex-BAT colleague and friend 1652 °F when a cigarette/ cannabis is
based in Seattle who was developing dis- smoked creates significant quantities of
posable e-cigs containing cannabis con- toxins in the smoke. There is no combus-
centrates,” says Ventura, CEO and tion when a product is vaporized and
Marketing Director for Liberty. heated to 410 °F. The effect of vaporizing
This friend’s many stories about the the cannabis rather than smoking it, is
benefits of cannabis, its applications and estimated to very significantly reduces the
the challenges involved in establishing the toxins produced, by some 80%.
rights to commercialize a product that “The hapac® system removes all the
worked for patients with some difficult mess, fuss and fiddle normally associated
conditions got Ventura and his partners with dry-herb vaporizers and makes
interested in cannabis. vaporizing a measured dose of cannabis
“We researched the cannabis market, flower simple, convenient and consis-
the consumer dynamics and we found it tent,” says Ventura.
fascinating not only for the growing trend “Our first trip to Seattle in December
of this category but also for the curative 2016 to test with consumers the first
and healing properties of the plant,” crude hapac® prototypes gave us the con-
Ventura says. fidence to continue the development.”
One pivotal question came up during The company worked hard to get
these talks, Ventura recalls. Why is a prod- hapac®to market and this past January, it
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