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Volume 15 • Issue 12• $5.00 June 2019
THE REGION’S MONTHLY NEWSPAPER FOR HEALTHCARE PROFESSIONALS & PHYSICIANS

Boca Raton Regional Hospital Healthcare Real

and Baptist Health South Florida Estate

Sign Definitive Agreement

to Finalize Affiliation

Boca Raton Regional
Hospital and Baptist
Health South Florida
announced on May 24,
2019 that they have
Virginia Jacko signed a Definitive
Agreement regarding a
Miami Lighthouse strategic partnership
between the two organi-
zations. This agreement
for the Blind solidifies their plans for Jose R. Diaz
affiliation, which is
Can Assist with expected to be completed Jerry Fedele Lincoln S. Mendez DSignage:
by early summer.
Both Boca Raton Regional Hospital and Baptist Health are not-for-profit organiza-
Website tions with a long history of compassion and commitment to the communities they Bringing Print
serve.
Accessibility “We are excited about this significant step in the journey we embarked on in to LIFE!
2017. The agreement was enthusiastically endorsed by a unanimous vote of our
Board, and we are looking forward to continuing with Baptist Health on the path
BY LOIS THOMSON BY DANIEL CASCIATO
toward elevating the healthcare we provide for our communities,” said Jerry Fedele,
"There is no reason why hospitals President and CEO of Boca Raton Regional Hospital. “Our organizations share sim- Digital signage will enhance your
should not have accessible websites." Continued on page 32 internal communications in many ways.
"Accessible," in this instance, is refer- Welcome Walls, Digital Directories,
ring to sites being available to those who
are blind or visually impaired, and the Danna-Gracey Offers Free Employee Mobile Wayfinding, Emergency Mess -
speaker is Virginia Jacko, president and aging, Menu Boards, Recognition Walls,
Employee/Visitor/Patient Com mu nication
CEO of Miami Lighthouse for the Blind. Cyber Testing Program to Help Reel Boards, Social Media Walls and Outdoor
Jacko, who herself is blind, under- Signage are just a few of the enhanced
stands the issues people have if they are In Threats of Cyber Attacks communicational touch points digital
not able to navigate a company's website has to offer.
because of vision difficulties, and she “Printed materials are a thing of the
likened it to those who are confined to a BY DANIEL CASCIATO past,” says Jose R. Diaz, owner of
wheelchair. "In the past, people who DSignage. “They are cluttered all over
were in wheelchairs were not able to get One of the top cyber threats a healthcare organization the place and not many people read
into the buildings of a business – into a faces today are from external creative exploits such as them.”
hospital, for example – because there phishing. When a Phishing exploit is successful, ran- That’s not the only disadvantage to
were only stairs. Then the law changed somware or crypto jacking can be deployed onto your outdated marketing material, he notes.
and ramps were put in." corporate network. The cyber criminals behind these They are also nearly impossible to keep
She then equated websites that aren't attacks are after patients’ protected health information up to date and it takes people’s time and
accessible to "stairs for the wheelchair (PHI) which is why hospitals, physician practices, med- money to print the material and physi-
community." However, with the assis- ical groups and their business partners are among the cally go to the bulletin board to update
tance of Miami Lighthouse, businesses most sought after organizations. them.
will be able to comply with regulations “The financial world is also under constant attack by "Not to mention the ink and paper
that require accessibility. The Americans cyber criminals, but most banks and financial institu- that needs to be used,” Diaz adds.
with Disabilities Act (ADA) was passed tions have taken the proper steps to combat cyber theft Tom Murphy
in 1990, and one segment is Title III, because they deal with money (SEC) every day,” says White Glove Services
which requires accessibility in terms of Tom Murphy with Danna-Gracey, one of the largest independent brokers of insurance “Our approach is to provide a com-
public accommodations; and as Jacko coverage for the healthcare sector. plete turnkey solution—we call it ‘white
explained, websites are extensions of Despite many warnings, Murphy points out that there are still many smaller and glove services,’” says Diaz. “We start
places of public accommodation. mid-sized medical practices and healthcare organizations that have not taken any with our consulting services by defining
The idea of visually impaired people action. Or if they have taken any action, it’s dated, weak and unable to protect them with clients their overall objectives, pain
finding their way around a website is adequately from cyber exploits. points and priorities; then we focus on
daunting, but Jacko is quick with the “These criminals can not only access personal details, such as their name, address, deciding where the screens need to be
answer: "The way I interact with the
social security, date of birth, and credit card information, but they also get a patient’s installed and what size or orientation
Continued on page 12 Continued on page 32 Continued on page 22