Page 36 - The Magic of Tiny Business
P. 36
Chapter One What Is a Tiny Business
Before you move to the next conversation, first answer
these questions for yourself.
® Do you have money to invest in your business?
® Do you have access to money? If your answer is yes,
list all the people and places you can get it and how
much from each.
® What’s your relationship to having or not having
money?
® What’s enough money?
® What’s your stretch goal and what will it get you?
Business is currency for ideas.
—Me
Risk Tolerance: I had no real idea what my risk tolerance
with money was. I’d failed plenty of auditions but those
nicked my heart, not my bank account. Being asked to
describe my tolerance for risk on a scale from 1 to 10 held
no meaning to me. I didn’t have anything to lose yet. Like
a three-year-old skiing, I was close to the ground. Now, I
work with forecasts to analyze and manage risk.
® Are you financially secure right now?
® If so, for how long?
® How much do you need now and three months
from now?
® How much can you afford to lose or put toward an
opportunity?
® What are you willing to risk being without right
now?
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