Page 146 - The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

Final checklist

To sig nificantly incr ease the quantity and quality o f ideas that yo u g ener ate, r eading this bo o k isn’t

enough. You need to make principles from this book a part of your own habits.

Belo w yo u will find the 7 mo st fundamental pr inciples o f cr eating successful business ideas. Wr ite

them down on a sheet of paper and hang it near the desk where you work or near your bed. Over the

next 3 weeks, think for at least 15-30 minutes per day about ideas using these principles. These can be

ideas that will help you improve your business, achieve your dreams or make your life more

interesting. I promise you that by the end of these 3 weeks you will notice a significant jump in your

creative performance.

Collect raw materials. Ideas ar e co mbinations or modifications of o ther ideas. The mor e you

1.

know the ideas of other people and the more life experiences you expose yourself to, the more

cr eative r aw mater ials yo u have. T he mo r e cr eative r aw mater ials yo u have, the mo r e co mbinatio ns

your subconscious mind will be able to make and the more likely you are to create new valuable and

interesting ideas.

2. Set the task for the subconscious mind. Your subconscious mind is a powerful thinking

mechanism, but it remains idle if you haven’t given it a task. Once you begin giving your

subconscious questions to think about regularly, you will notice how the quantity and quality of your

ideas will skyrocket.

3. Separate analyzing and generating ideas. When you are analyzing ideas, your analytical brain

blocks your superfast creative brain from thinking. To let the creative brain do its work, separate the

processes of analyzing and generating ideas.

hink and rest . The most effective thinking algor ithm is the follo wing: think about a pr o blem for
4. T

an extensive period of time, forget about the problem and rest, occasionally think about the problem

for few minutes and forget about it again. The incubation period when you don’t think about the

problem is essential for your subconscious mind to process millions of thoughts and combinations of

ideas, however to give it a task you need to think for some time about the problem consciously.

5. Generate many ideas. In creative thinking, quantity equals quality. You can’t generate one great

idea. However, you can generate many ideas and select one or several great ideas out of them.

6. Have fun. Your subconscious mind thinks most effectively when you have fun. When you are

serious, you are very unlikely to create really creative and valuable ideas.

7. Believe and desire. Believe that you will generate great ideas and have a burning desire to generate

them. If yo u do , g r eat ideas will co me to yo u in abundance and so o ner o r later the pr o blem will be

solved.

Once you have made these 7 principles a part of your own creative habits, glance through the book

again and practice other principles and techniques. In a year ’s time of practicing generating ideas

regularly, you will become a world-class creative thinker. The skill of creating ideas will make your

business successful and your life an adventure. I wish you good luck in creating successful ideas and

in achieving all your dreams in business.