Page 52 - final flipbook

Pie chart 11 :genre that has an impact on memory

According to the data, regarding comedy and romance genre are actually fairly

specific and yet knowing exactly what fits the mold can be fricky. These genre will be

big impact for consumers memories after they watch giving the advertising.

3.7 CONCLUSION
In conclusion, since mobile and portable devices are the most popular choices, it is

clear that many participants are accessing the internet outside their homes. In future,

we can probably expect to see more and more people accessing the internet with
smartphones as their preferred choice. Regarding the advertising, mobile phone is the

only electronic media that get attract to get know any advertising. So, advertising is
the arm of marketing concerned with sending messages to customers by one-way

communication media. Advertisements can appeal to a mass audience or a select

target niche. Advertising can have a significant impact on the success of small and
large businesses. New weapon & effective media consist of GoogleAds, Facebook ,

Instagram and other social network platforms.

52