Page 2 - Proposal by Hello! Destination Management

Executive Summary

Thank you for the opportunity to present our services for the 2024 EY Executive Horizons
program. This executive summary is intended to outline our thinking behind the attached
proposal and how we plan to address your goals, priorities and interests as shared in your
request.

Our Understanding
We understand that celebrating the newly promoted EY partners is paramount, and we have dedicated our talents
to crafting an unforgettable experience for the attendees and their guests. Our objective is to deliver a series of
creative events that seamlessly blend fun and sophistication, ensuring everyone feels truly celebrated.

In this proposal, we have thoughtfully designed the creative events that you requested in your RFP based off our
initial conversations and feedback on inspirations that we shared. Along with our creative concepts, you also
requested pricing and further details on supplemental services such as arrivals & departures, professional staffing,
photography, and makeup services.

To guide you through our proposal, we’ve included a special call-out icon to highlight our
favorite proposed items which I also speak to during my introduction videos for each creative
service (icon shown to the right). These selections often feature additional explanations in
yellow boxes, providing deeper insight into their unique value to the guest experience.

Proposal Highlights:
- Connectivity Lounge: A vibrant space for relaxation and inspiration, featuring custom
whiteboard tables, wellness cabanas offering chair massages, and an oxygen bar.
The lounge also includes a connection hub for inquiries, comfortable themed seating,
and a SWAG Shop display with exclusive EY apparel.
- Welcome Reception: Inspired by Boxi Park in Lake Nona, this colorful evening features branded shipping
containers as buffet stations, an elaborate bar, LED palm trees, and whimsical centerpieces. Set on a lawn
overlooking Grande Lakes, the reception combines sophistication and fun with interactive entertainment.

- Gala Evening and After Party: Choose between the Golden Era Jubilee or Seaside Elegance for a plated
dinner with luxurious decor and refined entertainment. Followed by the Secret Martini Lounge, a speakeasy-
inspired after party with projection mapping, a drone show or fireworks display, and lively music, accessible
only with a special token.

Next Steps
This document is presented as a foundation for discussion. We encourage your comments and questions and will
work with you to create a program concept that fully satisfies your desired outcomes. We are committed to making
this celebration extraordinary, leaving a lasting impression on all attendees. Thank you for considering our
proposal—we look forward to the opportunity to bring your vision to life and make this event a resounding success.

We look forward to saying Hello! again soon,

Annalise Lecher
Account Executive
308.249.2727

Hello! Florida Destination Management 2412059XC | Page | 2