Page 6 - Liberia Exhibit Magazine Issue1
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CONTRIBUTORS TOURISM

Joseph N. Wamah, Jr. The Other Economic Growth Linchpin

Is a passionate travel enthusiast Liberia is endowed with birth AGI opined in its 2018 report that
and a student of Economics at taking natural beauty rang- there are also substantial benefits
the Stella Maris Polytechnic. He ing from luxuriant spectacu- from tourism that accrue at the local
wishes to pursue a degree in lar white-sand beaches, pristine level, including improvements in
Airline Economics and Aviation mountains and vast green forest income distribution, regional devel-
Management respectively. He that exude all of the uniqueness that opment, and employment oppor-
currently serves as an Marketing would engender broader economic tunities for remote and low-skilled
Executive at Jos Travel & Tours growth. Disappointingly, the tourism workers, which both directly and in-
Inc and a board member of the sector is given little or no atten- directly impacting poverty levels.22
Liberia National Tourism As- tion despite its far-reaching labor Compared to other sectors, tourism
sociation (LINTA) intensity and undiminished fountain also provides a disproportionately
of revenue and a trump card to high number of jobs for women, who
Richard Eduafo economic diversification. are often difficult to integrate into
the formal economy in developing
Is an extremely creative According to Africa’s Growth Initia- countries. Corroboratively, a recent
individual with a love of tive 2018 report, by 2030, consumer study by the U.N. World Tourism
creative designs & layouts, spending on tourism, hospitality, and Organization concluded that, in the
photography, dynamic content recreation in Africa is projected to global hotel and restaurant industry,
and an extensive background reach about $261.77 billion. women often outnumber men and
in developing effective direct receive equal pay.
response designs. This provides Aware of the potential for tourism,
Richard with the ability to most countries on the continent The growing quest for adventure
gather a deep understanding have already drafted strategic tourism, eco-tourism, the country’s
of Businesses to Consumer plans to develop the sector as an unique linkages with US market,
communications in a high- economic opportunity and develop- intra-regional tourism and the
pressure environment. ment catalyst. For example, Gambia, increasing number of international
Kenya, South Africa, and Tanzania visitors from emerging economies
Rami Balaghi are all putting significant efforts puts Liberia is a favorable position to
into advancing travel and tourism utilize the full potential of the tourism
Is a Lebanese, living and development. Botswana, Mauri- sector.
working for an environmental tius, Rwanda, and South Africa are
consultancy in Liberia. He particularly working hard to improve Besides being a source of rev-
is very passionate about their business environment for tour- enue, tourism plays a pivotal role
photography and applying his ism investment. bolstering local economy princi-
trade to promote Liberia as a pally because when tourists visit
tourist destination. With Liberia’s huge tourism as- a country, they would put money
“Pleasure in the Job puts sets, the need to put energy in the directly into the local economy by
perfection in the work” is his tourism sector cannot be overem- their spending on food, patronize
philosophy. phasized especially now that the local saloons, clothing, pay hotels
George Weah led government is bills and those monies are spent in
Michael Roberts looking towards transcending aid the local economy; thus eradicat-
reliance to robust domestic resource ing poverty. This means, the right
Is a Liberian media practitioner, mobilization. Tourism is undoubtedly programs that would attract tourists
trainer and consultant with the magic wine to Liberia means they will be coming
specific interest in investigative with their monies and those monies
journalism and human interest. There are a number of mecha- will have a direct economic benefit
He has more than a decade nisms to account for tourism’s posi- for all Liberians.
of professional experience in tive contribution to the economy.
media relations, image build- For one thing, tourism provides Hence, we strongly believe that
ing, communications strategy, much-needed diversification of a tourism is the other economic
branding, editing, documen- country’s export earnings away from growth linchpin whose potential
tary, report writing, and public a dependence on agricultural and will go a long way in helping the
relations. primary commodities, thereby con- Government of Liberia endeavors to
tributing to broader patterns of eco- diversify the country’s economy.
Silvanus J Dorbor & nomic modernization. Meanwhile,
Joma Barleah in comparison to other economic Tourism contributes towards com-
sectors, such as manufacturing, the plete growth and development of a
Are two young Liberians in tourism industry requires relatively country: one, by bringing numerous
the field of photography and low levels of inputs of capital and economic value & benefits; and,
computer graphics. They are expertise—resources that tend to be second, helping in build country’s
few of the emerging photogra- scarce in developing economies— brand value, image & identity. Tour-
phers in Liberia with the dream thereby creating an abundance of ism industry goes beyond attractive
of putting their skills into action space for small- and medium-sized destinations, to being an important
and also putting Liberia on the enterprises (SMEs) to thrive. economic growth contributor.
map in the line of photography
and artistic works

6 LIBERIA EXHIBIT | JANUARY - JUNE
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