Page 25 - SEO Traffic
P. 25
Day 18 Use TF*IDF to Analyze Content Quality Whether or not a website gets to top ranking positions depends on how unique its content is and how much added
value it provides users.
Want a surefire way to check your content quality? OnPage. org recommends using TF*IDF.
TF*IDF allows you to check if text optimization on your website is necessary. It determines the frequency of terms associated with the specified main keyword based on the top 10 search results in the SERPs. You can then use this term frequency to see whether your text already contains the important keywords.
Hands-on Tips:
● Try to meaningfully integrate the most important terms from the analysis in your text.
● Compile thematically relevant content for your users.
● Regularly analyze your text using the TF*IDF tool in order to
keep up with changes in the SERPs and the changing interest of users.
TF*IDF