Page 12 - Hypnotic Writing - How to Seduce and Persuade Customers with Only Your Words

CONTENTS
Author’s Warning xv Acknowledgments xix Introduction John Burton xxi
1 It’s Time to Awaken 1
2 Stop! Do This First 6
3 What Is Impossible? 8
4 A Disclaimer 10
5 A Beginning 12
6 Agatha Christie Proves Hypnotic Writing Exists 15
7 My Secret to Hypnotic Writing 18
8 You Can’t Even Bribe Me to Read a Lousy Letter! 22
9 What Is Hypnotic Writing? 26
10 Hypnotic Writing: A Case Study 31
11 The Great Intimacy Secret 38
12 What’s More Important than Copy? 40
13 Hypnotic Writing Controlled Study 44
14 How I Learned the Secret of Hypnotic Writing 53
15 What Is Hypnosis? 58
16 Two Ways to Cause Action 60
17 What About Your Web Site? 70
18 How Long Is Too Long? 75
19 What Every Reader Wants to Know 77
20 The Hypnotic Power of Repetition 81
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