Page 30 - Hypnotic Writing - How to Seduce and Persuade Customers with Only Your Words

It’s Time
to Awaken
If you want to hold your reader’s attention, then you have to learn how to create Hypnotic Writing. That’s what this book is all about. My intention is to reveal—for the first time anywhere—the principles and strategies that will transform your writings. In an age when radio, television, computer games, videos, and movies are screeching for our attention—and when there is more infor- mation than you can possibly read—you must learn to write mate- rial your readers can’t avoid. You don’t have any other choice.
With these Hypnotic Writing concepts in mind, you’ll begin to write memos, letters, ads, reports, and yes—even books—that few can resist. You will be able to create mesmerizing writing. You will become a superwriter! You will be equipped to develop writing that outshines the competition and dazzles your readers!
And with your new ability, you’ll be able to get more results and command higher pay for your work. “Hypnotic Writing,” in short, will give you the edge you need to create successful and powerful writing.
Hypnotic Writing isn’t about manipulation; it’s about commu- nication. You won’t put your prospects or buyers into trance states where they do your bidding. People will never do what they don’t have a latent desire to already do. The idea behind Hypnotic Writ- ing is to help you better communicate, and thus better persuade people.
All of this will become clear as you move through this book. Are you ready?
You cannot teach a man anything; you can only help him find it within himself.
—Galileo
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