Page 19 - Collegiate Mover 2020-2021

MASTERCLASS:

CONTENT CREATION IN THE
NEW NORMAL

Words: Erika Mae General

Last year, a trending topic was tasks to other members for our RVA subject in
understanding and getting into content creating and designing the PowerPoint used in
creation. Gaining traffic on mediums such the event.”
as social media, Spotify, or YouTube was a
challenge for most people starting out. People Lou went on and pointed out that the
who had the equipment for recording or collaborative effort between everyone working
streaming often enjoyed what they did, but did on the event aimed to ensure everyone had
not know how to get farther than where they fun, while broadening their knowledge on the
were. On November 26, 2020 - the Colleges world of content creation on a digital platform.
of Communication and Multimedia Arts came She had hoped that whatever their guests
together to hold Content Creation in the New discussed gave valuable insight to people.
Normal: Masterclass through Zoom, Facebook She noted that people that attended were
Live, and YouTube. The event featured Film and either hoping to start or improve their careers
Programming Consultant to the Chairman/CEO during and after the pandemic. When asked
OF GMA Network Ms. Annette Gozon Valdes, about difficulties she had faced, she simply
Film and TV Director Mr. Dominic Zapata, and noted that the slight delay and lag for the hosts
Film and TV actor and online content creator were unpleasant. Luckily, it wasn’t obvious
Jak Roberto. since everyone got to fill in the “gaps” between
dialogues.
The event was open to the public and
broadcasted via Facebook live. Masterclass On her overall experience, Lou had
is an event that aims to teach people on the this to say: “Overall, it was a fun and exciting
methods, practices, and benefits in the career experience in being able to participate as a
for future filmmakers and content creators. Lou co-host for the first time and as a student in
Lodronio of MMA 2 got to have a few words to making this whole event work. I would love to
share about her experience co-hosting after be able to host something again as I enjoyed
the event. discussing with the organizers on what to do
before the event starts.”
“While being one of the co-hosts, I also
worked as one of the group leaders in assigning

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