Page 16 - Sep 2022

Barret t - Jackson Announces IMG has Taken Majorit y Share
as St rat egic Part ner in Collect or Car Auct ion Company

IMG, an Endeavor company with international platforms in sports, Mo t o r s po r t
media, events, and fashion has acquired a majority share in News f r o m
Barrett-Jackson, the company that leads the industry in auctions of Her e a n d
premium collector cars. Based in Scottsdale, Arizona , the company a c r o s s t h e
says it hopes to leverage IMG's global network and experience in
building world class events and brands to further enhance and grow Po n d
the Barrett-Jackson business.

Barrett-Jackson's high energy auctions in Scottsdale, Las Vegas, Palm
Beach, and Houston have annual sales of more than 3,600 cars at no
reserve. Its auctions attract on site celebrities as well as millions of car
enthusiasts who watch them on TV. Its flagship event held in
Scottsdale since 1971 attracts more than 300,000 attendees each year
. It is one of the oldest and largest collector car events in the word. Porsche t o Buy 50% of Brit ish Based Red Bull Technology Company which Means a Ret urn t o Formula One Racing

"Pairing Barrett-Jackson with the unique power of the Endeavor Persistence pays off and the Stuttgart based Porsche has been exploring, quietly, for several years a return to the Formula 1 grid. Now, according to
network is an unparalleled opportunity for our company, immediately reporting in Racer.com, they've found the way with the right deal. By purchasing half of the Red Bull Technologies company, because of new rules
opening doors to amplify and accelerate the growth of Barrett-Jackson regarding technology in the cars, Porsche will be able to enter Formula One in 2026 as a constructor part of the team. In 2026, engines will be
as a global lifestyle brand,? remarked Craig Jackson, CEO of electrified to a much greater extent, including with synthetic fuels, which Porsche has been working on for several years. It takes three to four years to
t
Barrett-Jackson. ?I couldn? be more excited to have the best partner as develop a new engine, putting Porsche in the sweet spot for both new rules and timing of new technology. According to Racer, " ... documents were
we look to optimize our fan experience and create new touchpoints for submitted to antitrust authorities, and the publication of those documents has been submitted to the public for review. According to the disclosure,
car enthusiasts around our live events and media offerings.? Porsche has agreed to buy half of Red Bull Technology.... Porsche is expected to be the engine supplier for the Red Bull outfit, and the tie up involves at

IMG?s investment in the collector car industry comes at a time when least a 10-year commitment." Will Audi buy into McLaren next ? Stay tuned.
enthusiasm around collector cars and live events, demand for VW CEO Herbert Diess has been quoted as saying that both Porsche and Audi have become increasingly interested in being back in Formula One
auto-related content, and collector car prices are at a record high, as because of the growing interest in the US market. " The marketing that is happening there, plus Netflix, has led to Formula 1?s following growing
well as a time in which car collectors are increasingly trending younger. significantly in the U.S. Asia [too] is growing significantly, including among young customer groups. If you look at the major sporting events or events

in the world, it?s the case that in motorsport, it?s really only Formula 1 that counts and is becoming increasingly differentiated," Diess said.
Musician Sells Classic Jaguar having Owned it for 25 Years and Never Driven It

British singer and guitarist Noel Gallagher, 55, formerly of Oasis, and now fronting for High Flying Birds, Lewis Hamilt on Saddles Up for American Foot ball
has turned turn a profit on a car that he never drove. He bought the 1967 Jaguar sports car in 1997 for
Multi-time World Champion F1 driver Lewis Hamilton is branching out in the world of sport, The British driver,
£110,000 and sold it recently for £125,000, a profit of £15,000 . recently knighted for his contribution to motorsports, is now a part owner of the Denver Broncos football team.
Reportedly, Gallagher took a single driving lesson but never got around to getting a driver's license after The sale price of $4.65 billion dollars was proffered by a consortium of owners, the Walmart-Penner group,
his one attempt to learn how to drive. He has been quoted as saying that the red leather interior Jag was lead by Walmart heir Rob Walton. The group plans to be "visible" owners.
one of "his most expensive mistakes".
Hamilton, 37, has joined other investors including former US Secretary of State (and major football fan)
In 2019, Gallagher told Radio X : ?My £110,000 Jaguar just sits in the garage. It?s been there since the ?90s. Condoleeza Rice, Walton's daughter Carrie Walton Penner and her husband, Greg, and co-CEO of Ariel
I thought when I became a fully-blown rock star, I was gonna need a car. So I got a MkII Jaguar from 1967, Investments, Mellody Hobson, as the new owners of one of the NFL's most successful franchises over the years.
the year I was born. I thought I?l easily have learned to drive.?
l
The sale price is a record for a North American sports franchise. Walton-Penner was, reportedly , one of four
Apparently, not. groups that had advanced to the second round of bidding for the team in early June. According to news sources
the sale agreement with the Walton-Penner group also means Walton and Stan Kroenke, Walton's cousin by
Gallagher's Jaguar did make an appearance in the video We're On Our Way produced for the High Flying
marriage, will own five of the six major professional sports franchises in Colorado. Kroenke owns the Denver
Birds. Hurst Park Automobiles, the classic car dealership in London, was in charge of the sale of the
Nuggets, Colorado Avalanche, Colorado Rapids and Colorado Mammoth lacrosse team, in addition to a regional
vehicle. The identity of the new owner was not released.
media company in the state. Previously, the Broncos were owned for 30 years by Pat Bowlen who passed away
in 2019 from Alzheimer's disease. Under his ownership the Broncos won three Super Bowl titles.
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