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PEMBELAJARAN BISNIS ONLINE SMK / SEDERAJAT | 2022
Daftar Isi
KATA PENGANTAR ................................................................................................................. i
GLOSARIUM ......................................................................................................... iii
I. PENDAHULUAN ................................................................................. v
A. Deskripsi Umun .................................................................................. vi
B. Petunjuk Penggunaan Modul ............................................................ vi
a. Peserta Didik ....................................................................................... vi
b. Guru ..................................................................................................... vi
C. Tujuan Akhir Pembelajaran ............................................................ vii
D. Kriteria Kinerja (Indikator) ........................................................... viii
BAB I IKLAN ONLINE ........................................................................................ 1
A. Konsep Iklan Online ........................................................................... 2
TUGAS 1.1 ................................................................................................ 17
B. Jenis - Jenis Iklan Online ................................................................. 17
C. Tahapan merancang pembuatan iklan online ................................ 20
TUGAS 1.2 ................................................................................................ 25
RANGKUMAN ......................................................................................... 27
REFLEKSI DIRI ...................................................................................... 28
TES FORMATIF ...................................................................................... 29
BAB II .................................................................................................................... 37
DISTRIBUSI IKLAN ONLINE ............................................................................. 37
A. Cara Pembayaran Iklan Online ...................................................... 38
TUGAS 2.1 ................................................................................................ 46
B. Distribusi iklan online ....................................................................... 47
C. Website Penyedia Iklan Online .......................................................... 56
D. Tahapan mendistribusikan iklan online ............................................ 58
TUGAS 2.2 ................................................................................................ 63
RANGKUMAN ......................................................................................... 64
REFLEKSI DIRI ...................................................................................... 67
Tes Formatif .............................................................................................. 67
BAB III ................................................................................................................... 75
WEBSITE E-COMMERCE ................................................................................... 75
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