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AQUÍ SU INSTITUCION Módulo de preparación 2022
Indicador
Identifica y usa vocabulario relacionado con el contexto de compra y
venta de productos y servicios.
Actividad 19 Farmer’s
market
FARMERS’ MARKET VS. Why do I prefer the farmers’ market?
SUPERMARKET • Produce is fresh, sometimes picked
only a few hours before I buy it.
• In general, the produce has fewer
If I need a vegetable, I go to the back yard pesticides.
to see what’s in the garden. If that’s a • Talk about customer service. Local
disappointment, my next option is the farmers literally stand behind their
farmers’ market. There I find beautiful, produce, eager to talk with you about
fresh, and uneaten vegetables (as well as varieties, preparation, and preservation.
breads, meats, eggs, plants and crafts) to
• It’s local. That impacts quality,
suit my needs. Only if I can’t find what I taste, nutritional value, even carbon
need at the farmers’ market do I go to the footprint.
supermarket for produce.
What about price?
Why is the local supermarket my third
The supermarket offers convenience and
choice for produce? variety. But on comparable items the
• Supermarket produce is not as farmers’ market competes well in price
fresh as farmers’ market fare.
and, in my opinion, quality. The farmers’
• Some items are coated or treated market doesn’t replace the supermarket,
to give the appearance of freshness. but it’s a good alternative for fresh
• Supermarket produce typically produce.
loses nutritional value as it is transported
from far away.
• Produce in supermarket tends to
come from large producers who use heavy Valoración
pesticides and petroleum-based fertilizers
to provide “perfect” specimens for the
consumer.
• Produce in supermarkets tends to
be varieties that ship well, but don’t
°
necessarily taste good.