Page 39 - APPD_Something's_Brewing_May_June'24(5Jun24)
P. 39
You’re not just selling
Time to think beyond the Vanilla Latte
drinks, you’re selling an
experience, one that’s hard
to replicate at home, such
as specialty-flavoured Featuring named seasonal drinks on
drinks that transform an your menu is a recommended
ordinary visit into a special strategy to boost sales with syrups.
treat.
Customers are more likely to order a
Coffee and cold beverages are Peanut Butter Hot Chocolate than
perfect for any season, but to simply adding a syrup shot from a list
keep your menu fresh and at the bottom of the menu. They’ll
your customers inspired, appreciate the thought and creativity
embracing seasonality is key. behind these offerings, and your
Syrups are the perfect sales will reflect this.
ingredient to turn your year- The syrup doesn’t just enhance
round coffees into seasonal coffees and hot chocolate or make
delights, and create bespoke lemonades and iced teas; it can also
drinks that cater to diverse create entirely new drinks when
tastes and preferences, added to frappes and smoothies.
ensuring every customer finds
something they love. For example, add 2 pumps of
Banana syrup into a Sticky Toffee
With just two pumps of syrup, Frappe to make a Banoffee Frappe or
you can add exceptional flavour 2 pumps of Lime syrup to a
to any drink, making it a highly Strawberry Smoothie to make a
profitable way to enhance your Strawberry Sherbet Smoothie. To
offerings. Syrups aren’t just for help you expand your menu and
coffee; they can also be used to boost summer sales, we’re offering a
create iced teas and lemonades special deal on Blendtec blenders!
by adding three or four pumps
of syrup and then water. This
simple addition can significantly
elevate your beverage menu
and your profits.
Sweetbird’s creative collection
lets you be inventive and craft
unique flavours. You can
introduce these as guest
flavours or create your own MAY/JUNE. 2024 | ISSUE 36
seasonal drinks. Imagine a
refreshing Rose Lemonade for
summer or a cosy Eggnog Hot
Chocolate for winter.
www.beveragestandardsassociation.co.uk