Page 1125 - ULYSSES

Ulysses

with zoological biscuits, globemap playing balls,
historically costumed dolls.
What also stimulated him in his cogitations?
The financial success achieved by Ephraim Marks and

Charles A. James, the former by his 1d bazaar at 42
George’s street, south, the latter at his 6 1/2d shop and
world’s fancy fair and waxwork exhibition at 30 Henry
street, admission 2d, children 1d: and the infinite
possibilities hitherto unexploited of the modern art of
advertisement if condensed in triliteral monoideal symbols,
vertically of maximum visibility (divined), horizontally of
maximum legibility (deciphered) and of magnetising
efficacy to arrest involuntary attention, to interest, to
convince, to decide.
Such as?
K. II. Kino’s 11/- Trousers. House of Keys. Alexander
J. Keyes.
Such as not?
Look at this long candle. Calculate when it burns out
and you receive gratis 1 pair of our special non-compo
boots, guaranteed 1 candle power. Address: Barclay and
Cook, 18 Talbot street.
Bacilikil (Insect Powder).
Veribest (Boot Blacking).

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