Page 2 - Advanced Technology for Energy and Water Saving
P. 2
Self-Regulating
Technology
Reinforces Our
Better Natures
Good intentions don’t always save resources, but the
right combination of products and monitoring systems
keep the needle moving into the green.
E’VE OFTEN HEARD that the best way indulgence? Maybe it’s a vacation in an exotic location—
to achieve energy or water savings or the purchase of a new gas-guzzling vehicle. Maybe
is through conservation. Reduce, it’s adding a swimming pool or hot tub. This “reward” is
reuse, recycle, right? It’s a well- something they have subconsciously “earned,” because
known fact that reducing demand people tend to track their “good deed” score sheet and
on the user side is always easier extract their due in wasteful behavior once the needle
than building a new power plant. moves into the green.
There’s a catch, and it’s a big one.
W Numerous studies have shown that SMART SYSTEM INTERVENTION
despite good intentions, most people’s overall “footprint,” The good news is that trends in product innovation have
when it comes to reducing their greenhouse gases, keeps begun to address this bizarre trade-off behavior. Powered
getting bigger. by “smart” programming and controls, products can adjust
It’s not that they don’t care, or want to consume fewer to real-time conditions. Because they’re so much more
resources. They just can’t help themselves. When they ecient than previous hardware, they reduce resource
make a conscious detour toward sustainability (such waste by design.
as buying a hybrid vehicle) they subconsciously grant To give just a few examples, heat pump systems
themselves an environmental indulgence. What kind of dramatically outperform window air conditioners, and are
2ADVANCED TECHNOLOGY FOR ENERGY AND WATER CONSERVATION

