Page 155 - Once a copper 10 03 2020
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Villa Cross Picture House

               Opened in May 1913 as the New Picture
               House, it was located at the main
               intersection of Heathfield Road, Villa
               Road and Lozells Road.

               The building was a wonderful example
               of an early picture. The facade was
               dominated by a huge round ‘Rose’
               stained glass window over the main
               entrance doors.                                   Figure 71 Villa Cross Picture Palace Vintage photograph, 1943

               Inside the auditorium, there were sculptured decorative panels on the side
               walls proclaiming ‘The World Before Your Eyes’ that were guarded by statuary
               of angels and cherubs. All very charming! Seating was provided in stalls and
               circle.

               The cinema was re-named Villa Cross Picture Palace. It was taken over by the
               Denman/Gaumont circuit from March 1928 and they continued to operate
               through the rest of its cinematic life, eventually becoming part of the Rank
               Organisation. It closed on 20th April 1970, with Rock Hudson starring in “Ice
               Station Zebra” as part of the Rank Organisation. It went over to screening
               Asian films of the Bollywood type for a while and then was converted into a
               Bingo Hall which closed in September 1984.

               Sadly, the Villa Cross Picture House found itself right in the middle of the
               Handsworth riots of 9th September 1985 and it was badly damaged in an
               arson attack by the rioters. What remained of the building was finally
               demolished in 1989. A sad demise of a cinema building that today would be
               worthy of Listed status.

               Villa Cross Inn

                                                      The Villa Cross Tavern stood at the junction
                                                      between Lozells Road and Heathfield Road.

                                                      It was certainly there in 1879 by that name
                                                      and may date from the first half of the 19th
                                                      century. The pub was closed after the
                                                      Handsworth Riots of 1985.

                                                      The 1985 Handsworth riots began after the
                                                      earlier menmtioned to occur in Handsworth

               Figure 72 The Villa Cross Inn was situated on the   started as a result of a minor traffic incident
               corner of Lozells Road and Heathfield Road. This   on Monday 9  September at 5.00pm when a
                                                                     th
               pub closed in 1985 after the Handsworth Riots of                                                   Page155
               that year. It is now in use as a community centre.   traffic officer put a fixed penalty ticket on
                                                     the windscreen of a car parked near to the
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