Page 356 - Medco Sports Medicine eCatalog 2019
P. 356

                First Aid & Health Education
 Books
Nutrient Timing
for Peak Performance
• Your guide to
consuming the right foods at the right time for optimal results in train- ing or competi- tion
• Renowned sport
nutritionists
Heidi Skolnik
and Andrea Chernus have worked alongside today’s top athletes, combining the latest dietetic research with practical advice you can use to create a per- sonalized action plan based on the needs of your body, your sport, and your goals
• With guidelines specific to training and competition, as well as sample meal and snack plans, you’ll see how certain nutrients in precise amounts at specific times can improve consistency of energy, speed recovery, increase the building effects of strength training, diminish muscle breakdown, improve immune function, and minimize your risk of injury.
Deep Tissue Massage • Describes
how to use 83 compressive and stretching techniques in ways that are safe and effective
• Contains
step-by-step
guidelines and
over 165 color
photos, which will help you deliver comfortable and satisfying massages
• The techniques are organized by the part of the body being massaged (trunk, lower limbs, and upper limbs) and by the positioning of the client (three-quarter lying, supine, prone, and seated)
Soft Tissue Release
• Clear, concise,
and practi-
cal book that
guides you in
understanding
and applying
the three types
of soft tissue
release (STR):
passive (clients
do not help),
active assisted
(clients and therapists work together), and active (clients do it on their own)
• Rather than focus on the specific purposes of soft tissue release, this text provides basic information about the therapy and prepares readers to perform the techniques
• Thoroughly explains the differences between the three types of STR by providing step-by-step descriptions on performing each type along with the key holds, moves, and stances for various muscles
• The book also explains how to use alternative options—such as massage tools and forearms, fists, and elbows—to protect the hands and thumbs from overuse.
    First Aid
& Health MEodbuilcitaytiAoinds
Each
3171-57 248 pages, softcover
20.35
Each
3171-47 176 pages, softcover
Massage
for Sport Performance • In this special
Each 3171-48
Sports Massage • Provides
an in-depth discussion of applications of foundational massage tech- niques within a sports massage approach
216 pages
33.65
   36.95
   Foam Roller Techniques:
For Massage, Stretches and Improved Flexibility 2nd Edition
• Softbound guide teaches range of exercises
• Thorough
instructions and
over 130 full-color photos demonstrate the correct application of each massage stroke for muscle groups of the neck, shoulder, torso, pelvis, legs, and feet, you’ll also learn how to use advanced working positions in prone, supine, side-lying, and sitting orientations to address each muscle group, helping you achieve a more comfortable and therapeutic session for your client
• This practical guide explains the foundations
of sports massage as a profession, including performance-related benefits of sports massage, common environments for professional practice (practice, event, clinical), range of clientele (recreational or serious athletes, physically active people), and applications (pre-, inter-, and post-event, or as part of a training regimen or rehabilitation program)
• Organized for quick reference, Sports Massage explains massage modifications
for common injuries and conditions and provides technical information to support your decision-making process
book and
DVD package,
renowned sport
massage thera-
pist Michael
McGillicuddy
demonstrates
the same tech-
niques he has
used to train and prepare the world’s elite track and field athletes for Olympic competition
• Will show you how to: perform both self- massage and partner-assisted massage; administer the most effective routines for pre- and post-competition; stretch, warm up, and activate primary muscles; treat critical muscle groups for elevated performance; speed recovery; and minimize injury, pain, and fatigue.
• Throughout you’ll also find advice, tips, and variations for specific sports as well as massage recommendations for basketball, running, track and field, soccer, and swimming.
Each
3171-50 25.95
beneficial to all muscle groups
• Illustrates pain-relieving massage technique to
deep muscle therapy
• Stretching techniques improve ROM, aid in injury
prevention
• Adds variety to routines, helping maintain
motivation
• Effective for training, injury rehab, conditioning
• Clear demonstrations, text aid in performance Each
3179-99   22.85
Each 3171-49
176 pages, softcover
35.35
      356
Call 1-800-556-3326
www.medco-athletics.com Fax 1-800-222-1934
  







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