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P. 9

KEYNSHAM TOWN FC





       by Matthew Badcock


       IS THIS the week the weather officially ‘turned’? Where
       you feel that chill when you wake up in the morning and, most importantly, need
       to have a good think about which coat to wear to a game?
       For me, it won’t be long before it’s thermals on and handwarmers in the pocket
       when I head out to a game. At home, though, the heating remains in the OFF
       position!
       Of course, cost of living and rising energy prices have dominated the airwaves and
       how the country combats it is a big priority sat in the new Prime Minister’s in-tray.
       Whether it’s in  the  supermarket, at the fuel  pumps  or  in  your home,  the  large
       majority of us will have noticed how the costs have been rising in our daily lives.
       Northern Premier League chairman Mark Harris recently penned a piece for The
       NLP around the potential impact on clubs and put across his thoughts on how clubs
       may need to adapt.
       But how will your own habits change? Is your spend at a Non-League ground a
       non-negotiable or is it a luxury outgoing you may have to trim back on?
       We’ve teamed up with the guys at The Football Supporters’ Association to get an
       idea of what fans are thinking with an exclusive survey.
       The aim is to get some really good data that the FSA can feed back into the game
       and help leagues and clubs going forward into the winter.
       Will rising costs affect your match attendance – both home and away – or will you
       spend less at the burger bar?
       The survey also asks fans their view on potential cost-saving measures such as
       earlier kick-offs so floodlights don’t need to be used, tickets and potential price
       increases  or  partial  closure  of  parts  of  stadiums  to  reduce  running  costs  on
       concession stands.
       Andy Walsh, head of the national game at the FSA, said: “Non-League clubs are
       warning that without assistance the increase in energy prices and the effect of high
       inflation  will  create  unmanageable  financial  pressures  throughout  the  game,
       putting some clubs' futures in jeopardy.
       “This  survey  in  partnership  with  The  Non-League  Paper  will  gather  supporters’
       views  and  help  in  our  discussions  with  the  football  authorities  and  leagues,
       providing real data on how the rising cost of living is impacting fans, and help clubs
       navigate these difficult times.”
       We’d love to hear your thoughts to get a really good overview of the whole National
       League System.
       The survey is now open and can be filled out by visiting the link below.
       The NLP will then report the results next month. To have your say visit bit.ly/fsa-
       nlp-survey
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