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paid advertising on a massive scale. But, if Rotary started at zero in october 2008 and now
we “Think Locally and Act Locally“ and tap
into the connections and talents we already
have at the grassroots level, our resources
will be multiplied to achieve significant
results and impact within the communities
we serve.
Social Media Presence
Social media enables Key Rotary message to
be received by non-Rotarian audiences. Social
networking happens through the sharing of
content and on-line discussion. Increased
Rotary awareness and enhancement of Rotary’s
public image can be attributed to having a
presence on multiple social networking sites.
Social Media is fast becoming a powerful
outlet for internal news and information. Rotary
has developed a presence of four key social
networking sites.
For Example
• Rotary started on Facebook at
approximately 4,500 in October 2008
when RI took over an existing page using the
Rotary International name. RI’s Facebook
page now has more than 100,000 fans.
• Rotary on YouTube started in November
2007 and now has over 150 videos including
RI PSAs including clips from RVM and
Rotary’s latest YouTube channel has been
viewed more than 70,000 times and today
has more than 12,000 subscribers. You can
choose to utilize YouTube Subscriptions,
which allows user to be notified when
Rotary adds new videos through e-mail. All
videos can be easily embedded into Club
and District Web sites and blogs and can
be emailed easily to non-Rotarian friends.
• Twitter is a micro-blogging service that
enables users to send and reach each
others’ based posts of up to 140 characters,
displayed on the author’s profile page
and delivered to other users-known as
followers - who have subscribed to them.
Rotary District 3201 - Presidents & Secretaries Manual 2021
has over 50,000 followers on Twitter.
LinkedIn, a professional networking site, started
at zero in October 2008. Today RI’s Linked
in group now has 10,000+ active members.
For more information on Rotary and social
networking, visit Rotary International’s official
networking pages and join the conversation.
You can promote the following link in you
materials. which goes to a page on the Rotary
Website that is collecting all of our social
networking.
Site : www.Rotary.org/socialnetworking
ROTARY CODE OF CONDUCT
As a Rotarian, I will
• Exemplify the core value of integrity in all
behaviors and activies
• Use my vocational experience and talents
to serve in Rotary.
• Conduct all of my personal, business, and
professional affairs ethically, encouraging
and fostering high ethical standards as an
example to others
• Be fair in all dealings with others and treat
them with the respect due to them as
fellow human begins
• Promote recognition and respect for all
occupational which are useful to society
• Offer my vocational talents to provide
opportunities for young people, to work
for their relief of the special needs of
others, and to improve th quality of life in
my community.
• Honor the trust that Rotary and fellow
Rotarians provide and not do anything
that will bring disfavor or reflect adversely
on Rotary or fellow Rotarians
• Not Seek from a fellow Rotarian a privilege
or advantage not normally accorded
others in a business or professional
relationship
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