Page 7 - FILE GDP
P. 7

1.2  Problem Statement


                          a)  Nowadays, websites are very important to make it easier for users to refer to
                              product information. The disadvantage of this company that it doesn't have a

                              website as well as improving the existing website to promote the product.


                          b)  Advertising  is  very  important  to  promote  the  products,  services  and  public

                              service announcement produced by a company. However, the lack of advertising
                              can decrease the company profit.



                          c)  Trends  are  also  very  important  in  designing  advertisements  to  promote  a
                              product, service and Public Service Announcement. If a design does not follow

                              the current trends, the company will not be able to attract buyers and will not
                              make a profit.


                          d)  A  television  commercial  is  very  important  for  the  company  to  deliver  and

                              advertise a product, service and public service announcement to make a profit

                              in the company so that the company can reach targeted audiences. Although the
                              age of television broadcasting in Malaysia is over 40 years, viewers are still

                              served with quality advertisements. However, there are also shortcomings in
                              television advertising such as uninteresting storylines



























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