Page 28 - GBC summer English 2025

Ross Liggett
Ross is the Founder & Managing Partner of Metolius Golf.
Metolius is a cloud marketing and information technology
service provider, which combines technical skills with
operational experience to deliver golf course owners
and managers incredible results in a fraction of the time.
Contact Ross at ross.liggett@metoliusgolf.com.
Beyond the
Prompt Unlocking AI-
Powered Productivity with ChatGPT
On November 30, 2022, a then
little-known company called
OpenAI introduced the world to
Large Language Models (LLM)
through its groundbreaking chatbot,
ChatGPT. Within 2 months,
ChatGPT had 100 million users.
Since then, major players like
Google, Apple, and Microsoft have
launched LLM-powered tools –
Gemini, Apple Intelligence, and
Copilot – respectively. It seems
around every corner there is a new
LLM. At the time of writing, there
are over 1.5 million models available
for testing on the machine learning
community site Hugging Face,
many of which are LLMs.
Note: This article will focus on
ChatGPT as our primary example, but
most of the features and uses described
here are applicable to other LLM
platforms as well.
At this point, most people have
interacted with ChatGPT. Many use
it to write emails, social media posts,
or brainstorm ideas for events and
promotions. These are helpful, time-
saving applications of the tool, but
they only scratch the surface.
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Golf Business Canada
There is an entire world of
productivity that lies beyond the
“Ask anything” search box in
ChatGPT. This article will guide you
through the next level of AI produc-
tivity, from configuring GPT-4 and
crafting high-quality prompts to
building automated workflows that
save hours every week.
GETTING THE MOST OF OUT GPT-4
In taking your AI game to the next
level, the first thing you should do is
sign up for ChatGPT Plus (GPT-4),
the latest and most powerful model.
The upgrade delivers key features
like unlimited access to the 4o model
with custom instructions, live
internet access, file uploads, and API
Access.
Custom Instructions
One of the most powerful features in
GPT-4 is the ability to personalize
responses using Custom Instruc-
tions. Custom instructions can be
toggled on and off by logging into
ChatGPT, and navigating to
‘settings’, and then ‘personalization’.
This helps the model understand
your goals, context, tone and prefer-
ences. ChatGPT will ask you to
answer two questions:
“What would you like ChatGPT to
know about you to provide better
responses?”
You’ll want to answer this question
with your background, goals,
interests, or how you’ll be using
ChatGPT. For example, “I am a
private country club general
manager, with expertise in customer
service, operations, and leadership. I
prefer concise responses with bullet
points and lists.”
“How would you like ChatGPT to
respond?”
Here, you will want to tell ChatGPT
how you’d like the tone, formatting,
and personality. For example, “Use
clear, professional business language.
Be concise and structured. Avoid
emojis and exclamation marks.”
Once you have set your custom
instructions, ChatGPT 4o will take
your instructions into account for
every response. This saves you the
time of building this information into