Page 59 - Book Funnels & Amazon Ads
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TYPE 2: KEYWORD CAMPAIGN
Use Excel or Google Sheets to create a new spreadsheet. Make two different columns titled:
ASINs to Target Exact Keywords
First, we’ll grab the Exact Keywords.
Pull up your AMS dashboard and click on Create Sponsored Campaign like we did when creating an automatic targeting ad.
You will not be actually creating a new campaign. We’ll just be using this to find the words that Amazon thinks are relevant to your book.
This time you’ll click Manual Targeting.
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