Page 57 - PRO_animation copy duplicate no end slides 2
P. 57
Hankook Employees
BECOME BRAND AMBASSADORS
RECOGNIZE AND REWARD
CASE STUDY - WORLDWIDE HOTEL COMPANY
Provide stand out employees the opportunity to go to training facilities or to meet and greet opportunities as special guests. Be sure to also provide them branded gear and autograph signing opportunities.
Utilize existing
recognition
opportunities to reward
exceptional employees.
Worldwide hotel
company identified a
standout employee that
had recently lost his
house in a natural
disaster to take part in
the Olympic Torch relay
that concludes at the
opening ceremonies.
Local city press and
host national press was
invited. ROI: Employee 57
Loyalty and Worldwide Team Cheers.