Page 26 - Damian Bogacki
P. 26

SteelSeries
  Circut of Culture Break Down
  Product  Representation  Identity
  SteelSeries Rival 5   The Brand operates in 4 colours   SteelSeries sponsored
  is a high end gaming   that would catch any gamers   esports teams names
  mouse and consists   attention. Those colours are   such as Faze Clan,Team
  of 9 programmable     black, grey, orange, white.  OG and many more.
  buttons. Due to   The SteelSeries Rival 5 comes in   Brand Motto is
  the 400 IPS, 18,000   a box showing the product image   Winning is Everything
  CPI and 40G   on its front and colours as specified.
  acceleration
  Production  Consumption  Regulation
  All the components   Consumption is mainly competitive  The mouse can be
  and the tech is high    gamers but it ranges from   regulated trough the
  end and every detail   competitive gamers to people   online account that has
  is thought out before  amateurs that try to be   to be formed when
  produced. The form   professional and hobbyists of  purchasing and plugging
  also has to give a feel  video games.   in the mouse.
  of Pro Gaming
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