Page 65 - Orlaith Byrne

Design Culture & Society

Apple Airpod Max - Circuit of Culture

Creativity, Innovation, Simplicity, Inclusivity

REPRESENTATION
REGULATION IDENTITY

The Smart case protects the stainless
steel frame, keeping it clean and Company: Being elaboratly simple &
avoiding scratches. removing the complexity from everyday life.
User: Creatives, Young adults, Students
User Groups: Apple enthusiasts, Those who
want to use products as self expression,
Brand driven individuals.
CIRCUIT
CE mark indicates compliance with EU regulations
in regards to consumer protection and the OF
environment.
CULTURE

Certain features such as An ode to the original advertisments of the
spatial audio is only available iPod with a modern twist for the Airpod Max.
on Apple devices. Lifelong Apple enthusiasts have an appreciation
for the nostalgia of the original Apple icons.

CONSUMPTION PRODUCTION

Everyday use: Incredibly simple stainless steel frame with lightweight and
breathable canopy headband for optimum comfort.
With personalised spatial audio, dynamic head tracking, active Telescoping arms to adjust to suit any head shape and create
noise cancellation, transparency mode, smart case and 20 a comfortable snug fit.
hours battery life, Airpod Max’s are ideal for everyone. Master crafted mesh textile ear cushions for long wear.
Incredibly simple design with gloriously complex audio capability. Acompanied with a soft, slim Smart Case that preserves
the headphones charge for a longer battery life.
Apple have been on top of the product packaging game for a long time.
They are centered around user ecperience and they have perfected it.
FORM COLOUR STYLING VISUAL & CULTURAL REFERENCES

On the go At Home

Sleek Vibrant Modernism Self Expression
Modern Matte Simple Immersing in music
Minimal Colourful Quality Innovation
Smooth Various Options Bauhaus Creativity
Simplistic Self Expression Minimalism Diversity & Inclusion Smart Case Packaging
Travelling At Work
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