Page 5 - Dean Lawless
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Minor Design Project - Design Icons





                                     ISSUSED       -      21/09/2020





           OBJECTIVES:                                                          ASSESMENT CRITERIA:                                                    BACKGROUND:


           •      Implement key principles of form generation.                  •      Project understanding.                                          We listen to audio books to isolate ourselves during a
           •      Understanding physical and functional r                       •      Qaulity/Qauntity of sketching and visuals.                      commute to work, we listen to music to liven up a gym                           2
                  equirments of individual components.                          •      Demonstrate understanding of technologies and                   session but, like a lot of technology that surrounds us, we
           •      Prepare designs that are appropriate, progressive                    ability to innovate.                                            take audio on the move for granted. It was just over forty
                  and engaging.                                                 •      Fine detailing and form generation.                             years ago, that the Sony Walkman went on sale, making
           •      Recall modelling features nessesary for successful            •      Modelling (iterative sketch and  nal presentation               music truly portable for the very first time. In recent years,
                  3D solid medelling.                                                  models) detail and  nish.                                       sales of personal music players and mobile phones have
           •      Prepare  les for CAM.                                         •      Presentation skills (video, powerpoint and verbal               soared with the global market for headphones and
           •      Present a suite of part and assembly  les.                           communication).                                                 earphones is now valued at over US$ 25 million. More and
           •      Review personal application.                                  •      Time managment, holistic, brevery,  tenacity.                   more consumers demand an immersive music listening
                                                                                                                                                       experience and sales in headphones and earphones are
                                                                                                                                                       expected to continue growing by over 20% annually over
                                                                                                                                                       the next five years.



          DESIGN BRIEF:
          You are required to design a high-end personal sound system in the style of your adopted design icon. Your manufacturer wishes to introduce a personal sound system inspired by the design work,
          materials and processes associated with your design icon. First and foremost, the sound system should communicate the style and ethos of your design icon through form generation, material
          selection, textures and  nishes. Secondly, your sound system design should consider the corporate identity, existing in-house technologies and manufacturing capabilities of your manufacturer.
          Innovative materials and technologies may be considered for the design and construction of the sound system but only if their introduction or application can be justi ed by the work or philosophy
          of your design icon. Design concepts for the sound system may re ect signi cant aspects of your design icon and manufacturer in terms of human endeavour, material and process technology and
          social or cultural in uences of particular signi cance. The sound system should include a headset and portable speaker but may include additional elements or items to extend or enhance the users’                          Product Design & Innovation Year 4 2020/2021
          experience. You are required to propose alternative combinations, product architectures and formats as part of your concept design presentation.
          Design concepts o ering protection and/or safeguards from excessive ‘leisure noise’ should also be re ected in your proposals.




                            PHASE 1:                                             PHASE 2:                                            PHASE 3:                                             PHASE 4:
           In advance of any sketch work you must fully consider   Concept proposals are required for at least three   Design Development presentation should provide a   During this phase your original SolidWorks base part  le
           the form planning requirements for your personal sound   versions of the proposed sound system and these   detailed  nal PowerPoint presentation Video showcasing   will be used to further detail and develop your design
           system. You are required to prepare a ‘form generation   proposals should re ect numerous design elements   the  nished  nal design and highlighting and providing   proposal within the CAD5 (Orthographic drawings - Parts
           statement’ and a series of A3 boards to highlight    consistent with the works of both the design icon and   justi cation of the product architecture / formats   drawings and Assembly drawings as required).
           contextual form factors for your MDP. Firstly, you are   the designated manufacturer. Concept sketching should   selected, unique features, design details, materials and   A Design Decision Record booklet, complete with
           required to research your selected design icon and   explore opportunities for form generation and, where    nishes, textures, graphic elements, etc. Use sketch work,   Speci cation Sheet is also required.
           prepare and present three or more key design principles   appropriate, incorporate styling elements and/or   sectional views, exploded views and photorealistic   Additional work will be undertaken as part of the
           associated with your design icon. You must consider the   historical references consistent with the life and times of   renderings to communicate your design proposal.   Communications and Media, Interaction Design, Detailing
           intrinsic aspects of the personal/portable sound systems   your adopted icon. Concept presentation should include   We’d like to see the full arsenal of your design skills.  and Speci cation modules later in the term. More details
           and prepare a typed form generation statement        sketch pads showing high quality and informative   Submission of  nal presentation model.              to follow.
           outlining form opportunities and constraints, product   sketches exploring form generation and product
           symbolism and product semantics of the sound system   detailing, surface  nish, textures, colours, materials,
           designed to celebrate your chosen design icon. Your   manufacturing processes, assembly, access for repairs,
           statement should also include an outline technical   etc. Concept boards (A3 x 3) should show three distinct
           speci cation of your proposed product to outline key   concept proposals for the sound system. Iterative sketch
           technical challenges faced in designing a small, high-  models should augment your sketch work. Each
           quality sound system such as target power output,    concept should demonstrate a system architecture
           battery life, charging performance, weight, etc. This   (how will it work) and a physical architecture (how it
           technical wish list will inform your design thinking and,   will  t together) and how your concept integrates into
           once your design is complete will feed into the  nal   an overall product line up, overall system or lifestyle.
           speciation sheet in your Design Decision Record booklet.
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