Page 50 - The History of Watertown Savings Bank_Neat
P. 50

Just a year after moving into its new building,                                               including some consumer and commercial loans.
         the bank conducted a survey among customers                                                     As a result, WSB was able to start building up the
         doing business in the lobby. Of the 800 customers                                               residential and commercial side of its business.
         interviewed, the majority (68%) said they had                                                     The expansion of services and products resulted
         reached the bank by automobile.                                                                 in substantial growth for many of the bank’s
           While most of the bank’s customers at the                                                     departments. At the same time, the advancement
         time resided in Watertown, approximately one-                                                   of the bank’s technology and internal systems
         third (33%) had traveled to WSB from outside                                                    were providing enhanced customer convenience.
         the city limits, according to the survey. Of those                                              The Watertown Savings Bank was in a strong
         interviewed, a total of 85% said they found the                                                 position to enter the next millennium.
         new location of Watertown Savings Bank to be
         convenient for them.
           “Never saw anything like this – it’s beautiful,”
         responded one man. “I’ve been in the service and
         what a pleasant surprise to see this when I came home.”

           Others raved about the parking, with comments
         such as “it’s much easier parking here,” and “This is a
         nice set-up – very accommodating and pleasant.”
           At that time, the majority of customers (95%)
         said they were using the bank for their savings
         accounts. A smaller number also indicated they
         were taking advantage of other services, including
         first-time mortgages, Christmas club accounts,
         safe deposit boxes and money orders.
           But that would soon change, as the result of                                                                           Ralph Brouty (right) with
         evolving regulations in the banking industry that                                                                        WSB staff members Mike
                                                                                                                                  Christie and Barbara Kellogg.
         started in the late 1970s/early 1980s, opening the
         door for the Watertown Savings Bank to start
         offering checking accounts.
           Prior to that time, savings banks in New York
         could not offer checking accounts, which meant
         many of their customers had to conduct their
         banking business at two separate institutions.

           The changes in the banking industry also
         allowed savings banks to offer even more services,                                                                       Ralph Brouty, surrounded by
                                                                                                                                  WSB banking staff in 1977.


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