Page 11 - The Notice Board NOVEMBER 2020 edition 64
P. 11

November, 2020                                                                                                                                                                                                 Page 11

               Starting a Business? No idea for one?


        Continued from pg 10
                                            if  you've  got  something  or  u n d e r s t a n d .
       outsourced  help,  etc.  It's
                                            not.                                  Entrepreneurship  is  an
       not  pretty,  but  that's  not
                                            And I'd argue, if you can get  action. It's something you
       the point. The point is that
                                                                                  do more than someone you
       you're  becoming  intimately
                                                                                  are.  It's  nerve  wracking
       familiar  with  this  problem.
                                                                                  but, after being a part of a
       Call it prototyping.
                                                                                  few startups, I've learned
       As you do this, you'll uncover
                                                                                  that  your  ability  to  get
       better  ways  to  solve  the
                                                                                  started and optimism in the
       problem. That's why so many
                                                                                  face of challenges is the #1
       people  come  up  with
                                                                                  characteristic  of  the
       business  ideas  while  at  a        just one person to pay for it,        entrepreneur. They try new
       current job. I see it all the        you've  got  something.  It           ideas rather than thinking

       time. They're working in one
                                            might  be  a  long  road  ahead,
       area, realize that something
                                            and  you'll  almost  certainly
       is inefficient, look for ways
                                            need to pivot—but if you can
                                            make  that  first  sale,  man,

                                            you've  made  it  further  than
                                            almost anyone. So, take your
                                            janky prototype, the one that
                                            you're almost embarrassed to
                                                                                  about new ideas.
                                            showcase, and sell it.
                                                                                  And in the end, they figure
                                            Because  once  you  get  that
                                                                                  something  out  that's
                                            first  sale  under  your  belt,
                                                                                  pretty dang valuable.
                                            you'll start getting feedback.
       to  solve  it,  and  ultimately                                            Zac Muir
       realize  that  they  could           Feedback  will  drive  your
       develop  something  to  do  a        solution forward. You'll come

       much  better  job—which  is          up  with  more  ideas  as  you
       when they make a break for           uncover deeper needs, deeper
       it.                                  problems.  You  might  even

       Now here's how you'll know           have the opportunity to bring
       whether you should go for            on  capital,  because  you've
       it or not. Most people don't         proved  you  have  something.

                                            Even if that something is tiny,
       make it here. But you have.

       You've  found  a  problem,           investing is a gamble and you
       you've found a way to make           just need to convince someone
       things  better,  and  you've         to gamble on you!
       got  the guts  to  go out  and       Because here's the thing that

       try it. So, you want to know         m o s t   p e o p l e   d o n ' t

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