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Communications/Public Relations Strategy
We are in constant communication with our owners, investors, and prospective buyers through email and publicity across a variety of public relations and social media platforms. For instance, we submit press releases—
along with high-quality architectural photography and/or renderings—to many prestigious local and international publications from Traverse Magazine, Northern Express, and the Traverse City Record-Eagle to the Wall Street Journal, Condé Nast, Yachts International, Plane and Pilot, Unique Homes, Upscale Living, Architectural Digest, Super Motors, and Robb Report Magazine.
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