Page 26 - P4403.14_V89_YOUROTC_Book FEBRUARY_2024 PRINT
P. 26

26  HEALTHCARE




                                                                          NEW TO
                                                                         NUMARK

                    Trust your gut












                                             Backed
                        Proven to            by gold             Daily            With unique          Single
                        reach the           standard         supplement          Bifidobacterium        strain
                                                                                 longum 35624
                                                                                             ®
                        gut alive         clinical trials                           culture           solution



                     The role of the gut microbiome
                     The gut “microbiome” is the term for all the organisms in your gut. It’s a massive ecosystem made up of
                     trillions of bacteria, yeast, fungi, and viruses. The gut microbiome is involved in many gastrointestinal (GI)
                     functions including digestion, and the maintenance of normal gut physiology and health . 1

                     Gut dysbiosis has been associated with a number of GI conditions, including functional GI disorders
                     (FGIDs). Whilst it is not fully understood whether this is a cause or consequence, gut dysbiosis may trigger
                     a proinflammatory state which could contribute to the onset of FGIDs . This has led to the reclassification
                                                                                   1
                     of FGIDs, such as irritable bowel syndrome (IBS), as disorders of the microbiome-gut-brain axis 2,3

                     The role of probiotics in IBS



                         The gut microbiome of people with IBS may                     Therefore, the gut
                           differ from those of people without IBS 4,1                microbiota may be a
                                                                                     potential therapeutic
                          The gut microbiome may contribute to the                       target in the
                                  pathophysiology of IBS 5                            management of IBS




                     Respected Guidelines: The British Society of Gastroenterology (BSG) and European Society of Primary
                     Care Gastroenterology endorse probiotics as a potential IBS treatment, especially for abdominal pain and
                     lower gastrointestinal symptoms.
                     Duration Matters: The NICE and British Dietetic Association suggest trying probiotics for a minimum of 4
                     weeks , while the BSG recommends extending this period to 12 weeks for a comprehensive assessment .
                           6
                                                                                                                 7
                     Strain Specificity: Probiotic effects are unique to each strain, so choosing the right one matters.

                                                                             Learn more www.precisionbiotics.science
                     1. Gomaa, EZ. Human Gut Microbiome in Health and Disease: a review. Antonie Van Leeuwenhoek. 2020; 113 (12):
                     2017-2040 2. Kennedy PJ, et al., A microbiome gut-brain axis disorder? World Journal of Gsatroenterology. 2014;
                     20 (39): 14104-14125 3. De Palma G, et al. The microbiota-gut-brain axis in functional gastrointestinal disorders. Gut
                     Microbes. 2014; 5 (3): 419-429 4. Whorwell PJ, et al. Efficacy of an encapsulated probiotic Bifidobacterium infantis
                     35624 in women with irritable bowel syndrome. American Journal of Gastroenterology. 2006;101(7):1581-1590.
                     5. Schmulson MJ, Drossman DA. What Is New in Rome IV. J Neurogastroenterol Motil. 017;23(2):151-163ISBNetwrok
                     Survey among consumers who tried Alflroex for 4 weeks 2019 6. NICE (2017) Irritable bowel syndrome in adults:
                     diagnosis and management (nice.org.uk) 7. Vasant DH, et al. 2021;70(7):1214-1240
                                                                                                 Save

                                                                                             Up              Off
                                       Case   Buying    Trade    POR                         To 29%
                      Product      Size  Size  Price/Single   RRP  Offer %  %  Pip Code
                      ALFLOREX                                                                   Trade
                       Alflorex Capsules  1  36  £10.41  £19.99  29%  38%  398-1206
   21   22   23   24   25   26   27   28   29   30   31