Page 68 - P4403.14_V89_YOUROTC_Book FEBRUARY_2024 PRINT

No.1 No.1
Toothbrush Brand in
Independent Pharmacy
*IRI 4 w/e 10th June 23, Manual Toothbrushes Unit/ Volume/ Value Share of Category, Chemist excl BT SD & WL.
68 PERSONAL CARE *

N
No.1
.1
o

Toothbrush Brand in

Independent Pharmacy *

*IRI 4 w/e 10th June 23, Manual Toothbrushes Unit/ Volume/ Value Share of Category, Chemist excl BT SD & WL.

Case Buying Trade POR
Product Size RRP Pip Code
Size Price/Single Offer % %
WISDOM
Wisdom Regular Medium Triple Pack 1 6 £0.72 £1.49 21% 42% 233-4217
Wisdom Regular Firm Triple Pack 1 6 £0.72 £1.49 21% 42% 233-4225
Wisdom Regular Medium BIGIF Twin Pack 1 6 £0.63 £1.00 21% 24% 273-9340
Save Wisdom Fresh Effect Freshmint Mouthwash 500ml 8 8 £0.88 £1.49 15% 29% 334-5253
Wisdom Fresh Effect Coolmint Mouthwash 500ml
£0.88
334-5261
15%
£1.49
29%
347-7528
27%
Wisdom Clean Between Flossers
To 29%
Up Off Wisdom Step by Step 0-2 Kids Toothbrush 1 1 5 6 £0.61 £1.00 29% 38% 309-8985
25%
£1.29
£0.67
1
Wisdom Step by Step 3-5 Kids Toothbrush
Trade Wisdom Step by Step 0-3 Kids Toothpaste 75ml 10 £0.68 £1.29 26% 37% 309-8977
£1.29
37% 309-8969
26%
12
£0.68
Wisdom Step by Step 6+ Kids Toothbrush
1
12
36%
372-2329
£0.80
£1.49
26%
Wisdom Step by Step + Kids Toothpaste 75ml 12 £0.80 £1.49 26% 36% 372-2337
Wisdom Micropower Battery Toothbrush 1 10 £2.20 £3.99 13% 34% 406-8599
Wisdom Spinbrush Whitening Battery Toothbrush 1 5 £2.60 £4.49 16% 31% 401-7430