Page 20 - P4403.59-V70_Numark Pharmacy Magazine_November 25 PRINT
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Travel health & vaccination services         3. Expand digital marketing presence
               Even in winter, patients preparing           Reach wider audiences by promoting
               for holidays may need travel                 services on local Facebook groups or
               vaccinations, a reliable revenue             community websites. Highlight the
               stream that remains important year-          ease of booking and personalised
               round.                                       care that patients will receive.
                You could make an annual gross              4. Engage patients directly
                profit of £1,270 a year by delivering       Conversations matter! Patients
                36 yellow fever vaccinations!               picking up prescriptions or buying
               Your checklist for winter success            OTC products may be unaware of
                                                            your private services. By actively
               To make the most of private                  engaging with them, you can
               services, a thoughtfully prepared            drive bookings through personal
               strategy is key. Here’s how you can          interactions.
               streamline your approach and deliver
               outstanding care:                            5. Streamline operations with digital

               1. Training and development                  tools
               Equip your team with the knowledge           Simplify service delivery through
                                                            HAShealth’s booking platform, which
               and skills needed to deliver private         integrates seamlessly with your
               services confidently. Explore the            website. From pre-screening questions
               Numark Training Library, featuring           to appointment scheduling, this tool
               CPD e-learning tools and articles for        helps enhance both patient and staff
               professional growth. Access now at           experiences.
               numarknet.com/training
               2. Effective marketing                       If you don’t have a website yet, we can
                                                            support you in setting one up!
               Make your services visible. Utilise
               in-store displays, social media,             By promoting the effortless
               and community forums to promote              convenience of booking online,
               the benefits of private services.            patients can find the right
               Show patients how they can rely              consultation or service at a time that
               on your pharmacy for convenience,            suits them, freeing up staff to focus
               affordability, and expert care this          on high-priority care.
               winter.
               Download Point of Sale marketing
               materials to showcase your winter-
               ready offerings and drive patient
               awareness.
               Visit numarknet.com/resource-centre
               to access resources.
               Need additional printed materials?
               Save more with Footprint South,
               Numark’s Discount Partner offering
               20% off all orders.
               Learn about Footprint South at
               numarknet.com/member-benefits/
               enhanced-discounts/footprint





















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