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RETAILING NUMARK

OWN BRAND

The cost of living crisis is affecting almost Merchandising tips for
every household across the UK, and although
your customers will not be able to forgo Numark own brand
paying the cost for their prescription items,
they will be seeking cheaper alternatives for Giving your customers an alternative to
other pharmacy focused items. the leading brand is key to maximising
sales opportunities and catering for all
Enter Numark own brand: the largest own customer types, but just stocking the range
brand range available within wholesale, with and merchandising it well will make all the
over 300 pharmacy focused products which difference.
are exclusive to our Numark members, helping
you to offer your customers a value for money Appearance on shelf
alternative to the leading brands whilst
maintaining product quality and profit margin. Having a unified own brand across your
pharmacy creates a more appealing shelf
Numark own brand is exclusive to Numark display. Shelves can start to look cluttered
members and comprises of a strong presence with multiple generic brands on show across
in many pharmacy categories including: different categories. Stocking the Numark
allergy, cough, cold and flu, oral analgesics, brand helps to unify your display offering
gastro, VMS, personal care and first aid, just customers a choice without cluttering your
to name a few! shelves. The beauty of our new design first aid

With RRPs at least 20% below the leading and foot care ranges is that they’re designed
brand, the Numark own brand range provides to fit both on shelf and wall hangers, making
quality products at winning prices for your them super transferable to fit in any space.
customers, whilst driving higher profit margins
for you vs. the leading brand. This will be a
hit with your customers, who are looking for
that brand alternative to help combat the
cost of living crisis on some of their essential
pharmacy items. Average own brand product
margin is 59% and we have a strategy put in
place for you to maximise your profits on P
and GSL lines whilst still competing with high
street pharmacies.

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