Page 72 - P4403.14_V93_YOUROTC_Book JUNE_2024_PRINT

No.1 No.1
Toothbrush Brand in
Independent Pharmacy
*IRI 4 w/e 10th June 23, Manual Toothbrushes Unit/ Volume/ Value Share of Category, Chemist excl BT SD & WL.
72 PERSONAL CARE *

.1
o
No.1
N

Toothbrush Brand in

Independent Pharmacy *

*IRI 4 w/e 10th June 23, Manual Toothbrushes Unit/ Volume/ Value Share of Category, Chemist excl BT SD & WL.

Buying Trade
Product Size Price/ RRP Offer POR Pip Code
%
Single %
WISDOM
Wisdom Regular Medium Triple Pack 1 £0.72 £1.49 21% 42% 233-4217
Wisdom Regular Firm Triple Pack 1 £0.72 £1.49 21% 42% 233-4225
Wisdom Regular Medium BIGIF Twin Pack 1 £0.61 £1.00 24% 27% 273-9340
Wisdom Fresh Effect Coolmint Mouthwash 500ml £0.88 £1.49 15% 29% 334-5253
Wisdom Fresh Effect Freshmint Mouthwash 500ml £0.88 £1.49 15% 29% 334-5261
Save Wisdom Step by Step 0-2 Kids Toothbrush 1 1 £0.60 £1.00 29% 28% 309-8985
347-7528
Wisdom Clean Between Flossers
27%
£0.66
£1.29
39%
To 29%
Up Off Wisdom Step by Step 3-5 Kids Toothbrush 1 1 £0.66 £1.29 27% 38% 309-8969
£0.67
309-8977
28%
39%
Wisdom Step by Step 6+ Kids Toothbrush
£1.29
Trade Wisdom Step by Step 0-3 Kids Toothpaste 75ml £0.79 £1.49 27% 36% 372-2329
27%
Wisdom Step by Step 4+ Kids Toothpaste 75ml
372-2337
36%
£0.79
£1.49
Wisdom Micropower Battery Toothbrush 1 £2.20 £3.99 13% 34% 406-8599
Wisdom Spinbrush Whitening Battery Toothbrush 1 £2.57 £4.49 17% 31% 401-7430