Page 3 - P5390.1 V1 OTC Booklet Portrait

Here is a suggested

2M GSL planogram to

give you a guide on

how to merchandise

the products.

Try and ensure you stock
a comprehensive range
of Pharmacy Exclusive
products as these can
only be sold in Pharmacies
and offer a point of
PAIN MANAGEMENT PAIN MANAGEMENT differentiation for
patients

GASTRO GASTRO Eye level is buy level!

Ensure your top selling
categories are towards
the top end of the bay,
these are ranges people
will be looking for at a
GASTRO CHILDRENS MEDS glance e.g. pain, gastro,
children’s medicines

COUGH & COLD COUGH & COLD

Try to offer a selection
of products across key
categories to ensure
that all patient needs are
ALLERGY EYES, EARS & MOUTH covered to optimise space
and avoid duplication of
products

FEMININE HEALTH SMOKING

Ensure shelves are clean
– it may seem basic;
however, dust can build
up quickly and is often
FIRST AID MEDICATED SKIN overlooked. You don’t
want to compromise your
opportunity

Ensure all products
have up-to-date price
labels displayed to avoid
confusion and minimise
walkaways