Page 71 - CCAP-PS-3 - Citrix Cloud Services Vertical show-cases

5 Takeaways

1 Spend some time to find the right use case/-s for your customer and its’ IT & LoB stakeholders

2 Always show-case including test phase, POC, show case/lab, connecting to other customers etc.

3 Maintain value-driven sales conversation with CFO, CIO, management, operations and end users

4 Understand your customer’s business case and how they need to change to drive success

5 Drive awareness of compliances and guidelines and how they can be fulfilled and managed

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