Page 6 - CCCS - Multicloud & CloudCenter Sales Bootcamp
P. 6

Why a Different Approach to Selling?







         • Business Outcomes Sales






             •     Technology commoditize and consumerization, new capabilities
                   driving innovation

             •     Customers looking to benefit from new, more flexible
                   consumption models

             •     Customers want solutions addressing specific outcomes –paying
                   for capabilities based on outcomes instead of ”inputs”


             •     Business transformation is dictating the CIO become a key
                   (business) partner, providing value beyond core IT and
                   networking









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