Page 11 - CCAP-PS-6 - Positioning Citrix Cloud Services inside and outside IT
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Citrix Cloud Services -


       potential customers











     Driving IT Modernization                                                                                 Fast Implementation Needs

     Planning upgrades, refreshes,                                                                            Quickest way to implement Citrix Products
     re-architecting or consolidation




     Limited IT Resources                                                                                                         Favors Cloud


     Constrained resources, headcount, Skill-                                                                                     Cloud-Curious and/or a bias to SaaS
     sets: want a simpler way to manage Citrix




     Wants to Reduce CapEx                                                                                                 Multiple Citrix Solutions

     Attracted by subscription pricing and                                                                                 Embraces integration of 2 or  more Citrix
                                                                                                                           technologies, i.e. Workspace Suite
     avoidance of Capital expenses




       Facing a Citrix Upgrade                                                                                         English Interface OK


       Sees SaaS delivery as a way to avoid all                                                                        Some Localizations Not Released Yet
       future upgrades/updates




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