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Panera 2.0 – Omni-channel Café
The Challenge
▪ Manage consistent, high-quality customer
experience during busy hours
▪ Enhance customer experience for both dine-in
and to-go customers
Digital Transformation
▪ Customer orders from mobile device
▪ Notifications to alert staff when customer arrives
▪ Self-service kiosks, table delivery, and new
delivery capabilities
Business Outcomes
▪ Higher customer interaction and upsell potential
▪ Lower barrier to ordering and pickup
▪ Additional customer engagement through the
mobile app for targeted offers
▪ Operational efficiency
